How to get sponsored by Traction
Traction has 22 tracked YouTube sponsorship deals across 2 channels since February 2024. The data below shows who they actually pay, so you can tell whether your channel fits before you pitch.
What size channels Traction sponsors
Deals in the last 12 months by channel subscriber count. Most of their budget went to channels in the 50K to 250K range.
| Channel size | Deals | Channels | Share |
|---|---|---|---|
| 50K to 250K subs | 1 | 1 | 100% |
Niches they buy
Categories of the channels Traction sponsored in the last 12 months.
Recent Traction sponsorships
One video per channel, newest first. Estimated deal values use each video's view count and niche CPM benchmarks (reviewed July 2026).
Peterbilt 359 Restoration Ep.124 Good Enough 2 Drive
TwinStick Garage · 160K subs · September 2025
First Ride On New Bike - I'm In Love!!
Joy of Bike · 153K subs · February 2024
Pitching Traction
- 1.
Check your fit against the data above. Traction mostly buys Automotive channels. If your channel matches that profile, you are pitching with the odds, not against them.
- 2.
Reference their recent deals. A pitch that names the creators they sponsored last month reads like research, not spam.
- 3.
Lead with your numbers: average views, audience niche, and a rate anchored to what similar deals are worth. Our rate calculator gives you a defensible starting range.
Brands with similar buying patterns
See every Traction deal
The full Traction sponsorship history, every sponsored video with estimated deal values, and the brands sponsoring channels like yours are in the app.
Deal counts come from sponsorship disclosures SponsorRadar detected in video content and descriptions. Estimated values are ranges from view counts and niche CPM benchmarks, not confirmed figures. Updated daily.