Car YouTube runs on partnerships. Detailing brands, parts retailers, insurance comparison tools, and tool companies all sponsor automotive creators, and the niche stays warm year round because purchase intent is baked into the audience.
Below: the brands we have detected sponsoring automotive channels, ranked by tracked deals in this niche. Click any brand to see exactly which creators they sponsor and their most recent deals.
Ranked by sponsored videos we have detected on automotive channels. Deal counts reflect this niche only, not the brand's total across YouTube.
| # | Brand | Automotive creators | Deals in niche |
|---|---|---|---|
| 1 | 59 | 1,532 | |
| 2 | 36 | 657 | |
| 3 | 11 | 557 |
Sponsorships are priced per 1,000 average views. Automotive currently benchmarks at $25 to $50 CPM, which puts a channel averaging 50,000 views at roughly $1,250 to $2,500 per sponsored video.
Estimate a specific channel with the sponsorship rate calculator.
Study who the money already flows to. Each profile shows the channel's full sponsor history.
Based on tracked deals, the most active sponsors of automotive channels right now are Carvertical, Viofo, Involve Your Senses, Onx Offroad, Lasfit. Between them and the rest of the list below, we have detected 44K+ sponsorships across 1,942 automotive channels.
Automotive sponsorships typically pay $25 to $50 per 1,000 average views in 2026. A automotive channel averaging 50,000 views per video would earn roughly $1,250 to $2,500 per sponsored video. Use the rate calculator to estimate a specific channel.
Yes. Many of the brands on this list work across every channel size, and some deliberately target channels under 100K subscribers where engagement is higher and rates are lower. Check each brand's page to see the sizes of channels they have sponsored recently.
Sponsorship budgets follow niches. Browse the rest:
| 4 | 18 | 485 |
| 5 | 30 | 477 |
| 6 | 2 | 311 |
| 7 | 3 | 273 |
| 8 | 3 | 256 |
| 9 | 18 | 247 |
| 10 | 1 | 244 |
| 11 | 13 | 233 |
| 12 | 37 | 229 |
| 13 | 2 | 224 |
| 14 | 3 | 221 |
| 15 | 2 | 220 |
| 16 | 17 | 209 |
| 17 | 23 | 194 |
| 18 | 27 | 191 |
| 19 | 3 | 186 |
| 20 | 3 | 184 |
| 21 | 5 | 183 |
| 22 | 5 | 180 |
| 23 | 5 | 178 |
| 24 | 2 | 173 |
| 25 | 66 | 171 |
See which of these brands work with channels your size
48 sponsors