Music channels earn sponsorships from instrument retailers, plugin and DAW makers, distribution services, and learning platforms. Rates run lower than other niches, but the audience is specialized enough that the right brand fit converts well.
Below: the brands we have detected sponsoring music channels, ranked by tracked deals in this niche. Click any brand to see exactly which creators they sponsor and their most recent deals.
Ranked by sponsored videos we have detected on music channels. Deal counts reflect this niche only, not the brand's total across YouTube.
| # | Brand | Music creators | Deals in niche |
|---|---|---|---|
| 1 | 101 | 1,806 | |
| 2 | 60 | 1,207 | |
| 3 | 34 | 835 | |
Sponsorships are priced per 1,000 average views. Music currently benchmarks at $8 to $18 CPM, which puts a channel averaging 50,000 views at roughly $400 to $900 per sponsored video.
Estimate a specific channel with the sponsorship rate calculator.
Study who the money already flows to. Each profile shows the channel's full sponsor history.
Based on tracked deals, the most active sponsors of music channels right now are Sweetwater, Distrokid, Flowkey, Thomann, Patreon. Between them and the rest of the list below, we have detected 41K+ sponsorships across 9,498 music channels.
Music sponsorships typically pay $8 to $18 per 1,000 average views in 2026. A music channel averaging 50,000 views per video would earn roughly $400 to $900 per sponsored video. Use the rate calculator to estimate a specific channel.
Yes. Many of the brands on this list work across every channel size, and some deliberately target channels under 100K subscribers where engagement is higher and rates are lower. Check each brand's page to see the sizes of channels they have sponsored recently.
Sponsorship budgets follow niches. Browse the rest:
| 4 |
| 33 |
| 563 |
| 5 | 43 | 531 |
| 6 | 1 | 398 |
| 7 | 10 | 373 |
| 8 | 13 | 332 |
| 9 | 16 | 302 |
| 10 | 20 | 241 |
| 11 | 6 | 230 |
| 12 | 18 | 227 |
| 13 | 1 | 212 |
| 14 | 7 | 204 |
| 15 | 1 | 199 |
| 16 | 5 | 176 |
| 17 | 5 | 175 |
| 18 | 1 | 174 |
| 19 | 8 | 157 |
| 20 | 1 | 153 |
| 21 | 6 | 152 |
| 22 | 11 | 146 |
| 23 | 1 | 129 |
| 24 | 5 | 128 |
| 25 | 2 | 128 |
See which of these brands work with channels your size
40 sponsors