What Brands Sponsor Tech YouTubers? (Full List & Data)

If you run a tech YouTube channel, you already know the sponsorship landscape feels crowded. Every other video seems to open with “This video is brought to you by…” followed by the same handful of names. But here's the thing most tech creators miss: behind those familiar logos sits a much larger pool of brands actively spending money on tech content.

I built SponsorRadar to track exactly who is sponsoring whom across YouTube. We monitor over 50,000 brands and millions of sponsored videos. And tech is one of the most lucrative niches in the entire sponsorship ecosystem — second only to finance in terms of what brands are willing to pay per thousand views.

This article lays out the full picture. I'll share which brands are sponsoring the most tech creators right now (pulled live from our database), what they typically pay, and how you can position yourself to land these deals — even if you're not Marques Brownlee.

The Tech Sponsorship Landscape in 2026

Tech is YouTube's second-highest-paying sponsorship niche. According to Statista, the global influencer marketing industry reached $32.55 billion in 2025, and technology brands account for a disproportionate share of that spend on YouTube. The reason is straightforward: tech audiences are high-intent buyers. When someone watches a review of a VPN, a laptop, or a SaaS tool, they are often one click away from a purchase.

That buying intent is why tech CPMs run between $15 and $25 per thousand views — roughly a 1.4x multiplier over the YouTube-wide average of $10–$18, as reported by Influencer Marketing Hub. In practical terms, a tech video with 100,000 views can earn $1,500–$2,500 from a single sponsor integration. That's before you factor in affiliate commissions, which many tech sponsors stack on top of the flat fee.

Three categories of brands dominate tech sponsorship spending: VPN services, SaaS and developer tools, and hardware/accessory manufacturers. VPNs like NordVPN and Surfshark have massive affiliate programs that let them sponsor hundreds of channels simultaneously. SaaS products like Squarespace, Notion, and Monday.com target tech-savvy audiences who are likely to adopt new software. And hardware brands like dbrand, Anker, and various PC component manufacturers sponsor reviews and unboxings that drive direct sales.

Why Tech Creators Command Premium Rates

It comes down to audience demographics. Tech viewers skew male, 18–34, college-educated, and higher income — a demographic that advertisers pay a premium to reach. A Think with Google study found that 68% of YouTube viewers used YouTube to help them make a purchase decision, and that number is even higher in technology categories.

Tech content also has an unusually long tail. A smartphone review from two years ago still gets search traffic. A tutorial on setting up a home server keeps pulling views for years. That longevity means a single sponsored integration can generate impressions (and conversions) for months or even years after publication — something brands factor into their willingness to pay higher rates.

There's another factor that rarely gets discussed: trust. Tech audiences tend to be more skeptical than average viewers. When a creator they trust recommends a product, the conversion rate is significantly higher than a generic display ad. Brands know this. That's why the top tech sponsors aren't just running one-off campaigns — they are building long-term partnerships with creators. Consider Linus Tech Tips and Squarespace: their partnership spans 100+ sponsored videos and has generated over 117 million views, according to our data. That kind of sustained collaboration only happens when both sides see strong ROI.

Top Brands Sponsoring Tech YouTubers Right Now

Below is a live snapshot from the SponsorRadar technology category, showing the 20 most active tech sponsors ranked by how many unique creators they work with. This data updates daily as we scan new videos.

Data is loading. Visit the technology category page to see all tech sponsors.

A few patterns jump out immediately. VPN brands tend to cluster near the top because their affiliate-driven model lets them sponsor at massive scale. SaaS companies like Squarespace and Notion show up because tech audiences overlap heavily with entrepreneurs and freelancers. And hardware brands punch above their weight because tech creators naturally integrate product placements into reviews and builds.

But don't fixate only on the top of the list. Some of the best sponsorship opportunities for mid-size and smaller channels come from brands in the 10–20 range. These companies are actively expanding their creator programs and are often more flexible on rates and creative requirements than the mega-sponsors.

What Tech Sponsors Actually Pay

Let's talk numbers. Based on aggregated data from Influencer Marketing Hub and our own tracking, here are the typical CPM ranges for tech sponsorships in 2026:

These are baseline CPMs for mid-roll or dedicated integrations. Pre-roll spots (the first 60 seconds of a video) typically command a 20–30% premium. And dedicated videos — where the entire video is about the sponsor's product — can pay 2–3x the standard CPM because the brand gets full audience attention.

VPNs sit at the top of the pay scale because their customer lifetime value is extremely high. A single subscription can be worth $100+ to a VPN provider, so they can afford to pay $20–$25 per thousand views and still see positive ROI. SaaS tools are similar — a Squarespace or Notion subscription generates recurring revenue, which justifies higher upfront sponsorship costs.

Want to calculate what your channel could earn? Use our sponsorship rate calculator to estimate your CPM based on your niche, audience size, and engagement rate.

The Affiliate Layer

One thing that makes tech sponsorships uniquely lucrative is the affiliate commission layer. Most VPN sponsors offer 30–100% commission on the first billing cycle, on top of the flat fee. SaaS brands commonly offer $50–$200 per signup. Hardware brands typically work through Amazon Associates or their own affiliate programs at 5–15% commission rates.

For a tech creator averaging 50,000 views per video, a single VPN sponsorship could look like this: $1,000 flat fee + $500–$2,000 in affiliate commissions over the video's lifetime. That's $1,500–$3,000 from a single integration. And because tech content has a long shelf life, those affiliate links keep earning long after the video publishes.

How to Stand Out to Tech Sponsors

Here's where most tech creators go wrong: they pitch themselves as “another tech channel.” The brands on the list above already work with hundreds of creators. To get their attention, you need to differentiate on something other than subscriber count.

1. Own a Sub-Niche

“Tech” is too broad. The creators who command the best rates have carved out a specific territory. Home lab and self-hosting content. Budget PC builds. Linux and open-source software. Smart home automation. Privacy and cybersecurity. Each of these sub-niches attracts a distinct audience that specific brands want to reach.

A channel with 20,000 subscribers focused entirely on home networking is more valuable to a router manufacturer than a general tech channel with 200,000 subscribers. The specificity is the selling point.

2. Show Purchase Intent Data

When you pitch a tech brand, don't lead with your subscriber count. Lead with your audience's buying behavior. Pull your YouTube Analytics and highlight: click-through rates on product links in descriptions, traffic sources (search traffic signals buying intent), and audience demographics showing income and age brackets.

Brands care about conversions, not vanity metrics. If you can demonstrate that your audience actually buys things you recommend, you will jump the line ahead of larger channels that can only offer impressions.

3. Research the Brand Before You Pitch

Before reaching out, look up the brand on SponsorRadar's tech category page. See which other creators they already work with. Watch those sponsored videos to understand the brand's messaging and integration style. Then reference this in your pitch: “I noticed you recently partnered with [Creator X] on a video about [Topic]. My audience of [sub-niche] would be a strong complement to that campaign because…”

This level of preparation is rare. Most pitches brands receive are generic copy-paste templates. Showing that you've done your homework immediately puts you in a different tier.

4. Start With Brands Actively Expanding

Look at the table above. Brands that sponsor 50+ creators are clearly investing heavily in YouTube. But also look at brands in the 10–30 creator range — these are companies in growth mode. They are actively adding new creators to their roster and are typically more open to working with smaller channels.

Check their brand pages on SponsorRadar to see if their creator count has been increasing recently. A brand that went from 15 to 25 creators in the last three months is aggressively scaling their program. That's exactly when you want to reach out.

5. Build a Media Kit That Speaks Their Language

Tech sponsors are data-driven. Your media kit should reflect that. Include your average views per video (last 30 days, not all-time), audience retention rates, click-through rates on previous sponsor links, audience demographics from YouTube Analytics, and any case studies from past sponsorships showing actual conversion data.

Skip the fluff about your “passion for technology.” Every tech creator says that. Show the numbers instead.

The Long Game: Building Recurring Partnerships

The real money in tech sponsorships isn't one-off deals. It's recurring partnerships. Look at any top tech creator's channel and you'll notice the same brands appearing again and again. Linus Tech Tips has integrated Squarespace into over 100 videos. MKBHD has a long-running relationship with dbrand. These aren't accidents — they are deliberate, long-term partnerships that benefit both sides.

Recurring deals are better for creators because they provide predictable income and reduce the time spent pitching. They are better for brands because audience trust compounds over repeated exposures. And they are better for viewers because the integrations feel more natural when the creator genuinely uses the product.

To build toward recurring partnerships, over-deliver on your first deal. Hit every deadline, exceed the agreed-upon deliverables, and send the brand a post-campaign report showing performance metrics. If the numbers are good, propose a multi-video package for the next quarter. Most brands prefer to deepen existing relationships rather than constantly onboard new creators.

Getting Started Today

Here's your action plan. First, browse the full list of tech sponsors in our database. Identify 10–15 brands that align with your specific sub-niche. Look at which creators they already work with and study those integrations.

Second, use our rate calculator to figure out your baseline CPM. Don't undercharge — tech CPMs of $15–$25 are the norm, and going too low signals to brands that you don't understand your own value.

Third, build or update your media kit with the data points I mentioned above. Keep it to one page. Brands review dozens of pitches a week and won't read a ten-page deck.

Fourth, reach out. Start with brands in the expansion phase (10–30 creators) where you have the best shot at getting a response. Personalize every pitch. Reference their existing creator partnerships. Make it obvious you've done your research.

The tech sponsorship market is one of the highest-paying and most active niches on YouTube. The brands are spending. The CPMs are strong. The audience is there. The only variable is whether you are going to put in the work to connect the dots.