Supplement brands built the fitness sponsorship playbook, but the buyer list is wider than protein powder. Meal delivery, workout apps, recovery gear, and wearables all pay fitness creators because the audience already spends on their own health.
Below: the brands we have detected sponsoring health & fitness channels, ranked by tracked deals in this niche. Click any brand to see exactly which creators they sponsor and their most recent deals.
Ranked by sponsored videos we have detected on health & fitness channels. Deal counts reflect this niche only, not the brand's total across YouTube.
| # | Brand | Health & Fitness creators | Deals in niche |
|---|---|---|---|
| 1 | 14 | 612 | |
| 2 | 37 | 437 | |
| 3 | 27 | 421 |
Sponsorships are priced per 1,000 average views. Health & Fitness currently benchmarks at $25 to $45 CPM, which puts a channel averaging 50,000 views at roughly $1,250 to $2,250 per sponsored video.
Estimate a specific channel with the sponsorship rate calculator.
Study who the money already flows to. Each profile shows the channel's full sponsor history.
Based on tracked deals, the most active sponsors of health & fitness channels right now are Myprotein, LMNT, BetterHelp, Zocdoc, Esn. Between them and the rest of the list below, we have detected 21K+ sponsorships across 1,364 health & fitness channels.
Health & Fitness sponsorships typically pay $25 to $45 per 1,000 average views in 2026. A health & fitness channel averaging 50,000 views per video would earn roughly $1,250 to $2,250 per sponsored video. Use the rate calculator to estimate a specific channel.
Yes. Many of the brands on this list work across every channel size, and some deliberately target channels under 100K subscribers where engagement is higher and rates are lower. Check each brand's page to see the sizes of channels they have sponsored recently.
Sponsorship budgets follow niches. Browse the rest:
| 4 | 7 | 364 |
| 5 | 5 | 349 |
| 6 | 1 | 223 |
| 7 | 19 | 223 |
| 8 | 2 | 216 |
| 9 | 1 | 199 |
| 10 | 8 | 195 |
| 11 | 2 | 177 |
| 12 | 1 | 169 |
| 13 | 5 | 164 |
| 14 | 3 | 164 |
| 15 | 10 | 153 |
| 16 | 2 | 140 |
| 17 | 1 | 139 |
| 18 | 8 | 138 |
| 19 | 4 | 135 |
| 20 | 3 | 134 |
| 21 | 4 | 128 |
| 22 | 3 | 122 |
| 23 | 1 | 106 |
| 24 | 2 | 104 |
| 25 | 19 | 99 |
See which of these brands work with channels your size
a s h l e y n i c h o l e
38 sponsors