How to get sponsored by Whoop
Whoop has 516 tracked YouTube sponsorship deals across 69 channels since February 2024. The data below shows who they actually pay, so you can tell whether your channel fits before you pitch.
Deal activity, last 12 months
Tracked sponsored videos published per month. A brand signing every month is buying now, not historically.
What size channels Whoop sponsors
Deals in the last 12 months by channel subscriber count. Most of their budget went to channels in the 50K to 250K range.
| Channel size | Deals | Channels | Share |
|---|---|---|---|
| 10K to 50K subs | 22 | 2 | 9% |
| 50K to 250K subs | 135 | 21 | 54% |
| 250K to 1M subs | 47 | 14 | 19% |
| Over 1M subs | 47 | 10 |
Niches they buy
Categories of the channels Whoop sponsored in the last 12 months.
Recent Whoop sponsorships
One video per channel, newest first. Estimated deal values use each video's view count and niche CPM benchmarks (reviewed July 2026).
Our New Couch Is HUGE...Did We Mess Up?! Fall Thrifting and Home Updates
Jessica O'Donohue · 183K subs · August 2026
MTBWS TOP 6 MOMENTS 🇫🇷 | 2026 Les Gets, Haute-Savoie | WHOOP UCI MTB World Series
WHOOP UCI Mountain Bike World Series · 241K subs · August 2026
I BOUGHT MY WIFE NEW BIKINIS AND SHE RATED THEM!
Hunna & Lib · 2.9M subs · August 2026
Pitching Whoop
- 1.
Check your fit against the data above. Whoop mostly buys Health & Fitness channels. If your channel matches that profile, you are pitching with the odds, not against them.
- 2.
Reference their recent deals. A pitch that names the creators they sponsored last month reads like research, not spam.
- 3.
Lead with your numbers: average views, audience niche, and a rate anchored to what similar deals are worth. Our rate calculator gives you a defensible starting range.
Brands with similar buying patterns
See every Whoop deal
The full Whoop sponsorship history, every sponsored video with estimated deal values, and the brands sponsoring channels like yours are in the app.
Deal counts come from sponsorship disclosures SponsorRadar detected in video content and descriptions. Estimated values are ranges from view counts and niche CPM benchmarks, not confirmed figures. Updated daily.
