NordVPN has 8,675 tracked YouTube sponsorship deals across 928 channels since November 2018. The data below shows who they actually pay, so you can tell whether your channel fits before you pitch.
Tracked sponsored videos published per month. A brand signing every month is buying now, not historically.
Deals in the last 12 months by channel subscriber count. Most of their budget went to channels in the 50K to 250K range.
| Channel size | Deals | Channels | Share |
|---|---|---|---|
| Under 10K subs | 59 | 2 | 1% |
| 10K to 50K subs | 133 | 13 | 3% |
| 50K to 250K subs | 2,875 | 189 | 54% |
| 250K to 1M subs | 1,696 | 212 | 32% |
| Over 1M subs | 533 | 179 | 10% |
Categories of the channels NordVPN sponsored in the last 12 months.
One video per channel, newest first. Estimated deal values use each video's view count and niche CPM benchmarks (reviewed July 2026).
If there's a job to make me quit, it's THIS!
Camper Vibe · 170K subs · October 2026
Inside X Takeover at Giga Texas: Tesla Community Unites!
Tesla Jigsaw · 31.8K subs · October 2026
New Champions, MITB Winners | WWE Money In The Bank 2026 Full Show Review & Highlights w/ SRS
Fightful Wrestling With Sean Ross Sapp · 232K subs · October 2026
The Altcoin Trap is Set - It’s CRITICAL You Don’t Fall for It!
No Bs Crypto · 160K subs · October 2026
Eliminating Capital Names Until I Find The Most Unique
Name Explain · 394K subs · October 2026
"IT'S EVERYWHERE!" | PLAGUED BY THE VAGUE
Marfoogle TV · 213K subs · October 2026
Check your fit against the data above. NordVPN mostly buys Gaming channels. If your channel matches that profile, you are pitching with the odds, not against them.
Reference their recent deals. A pitch that names the creators they sponsored last month reads like research, not spam. The full process is in how to get sponsors on YouTube.
Lead with your numbers: average views, audience niche, and a rate anchored to what similar deals are worth. Our rate calculator gives you a defensible starting range.
Deal counts come from sponsorship disclosures SponsorRadar detected in video content and descriptions. Estimated values are ranges from view counts and niche CPM benchmarks, not confirmed figures. Updated daily.
The full NordVPN sponsorship history, every sponsored video with estimated deal values, and the brands sponsoring channels like yours are on Creator Pro. Start with a free account.
