Mats has 700 tracked YouTube sponsorship deals across 50 channels since May 2024. The data below shows who they actually pay, so you can tell whether your channel fits before you pitch.
Tracked sponsored videos published per month. A brand signing every month is buying now, not historically.
Deals in the last 12 months by channel subscriber count. Most of their budget went to channels in the 50K to 250K range.
| Channel size | Deals | Channels | Share |
|---|---|---|---|
| 10K to 50K subs | 5 | 1 | 1% |
| 50K to 250K subs | 363 | 22 |
Categories of the channels Mats sponsored in the last 12 months.
One video per channel, newest first. Estimated deal values use each video's view count and niche CPM benchmarks (reviewed July 2026).
2026 Acura Integra Type S: POV Drive, Walkaround and ASMR
Bros FOURR Speed · 433K subs · November 2026
I Drove The 2027 BMW M5 - This is Why People Hate It
Gjeebs · 300K subs · November 2026
Check your fit against the data above. Mats mostly buys Automotive channels. If your channel matches that profile, you are pitching with the odds, not against them.
Reference their recent deals. A pitch that names the creators they sponsored last month reads like research, not spam. The full process is in how to get sponsors on YouTube.
Lead with your numbers: average views, audience niche, and a rate anchored to what similar deals are worth. Our rate calculator gives you a defensible starting range.
Deal counts come from sponsorship disclosures SponsorRadar detected in video content and descriptions. Estimated values are ranges from view counts and niche CPM benchmarks, not confirmed figures. Updated daily.
The full Mats sponsorship history, every sponsored video with estimated deal values, and the brands sponsoring channels like yours are on Creator Pro. Start with a free account.
| 250K to 1M subs | 113 | 13 | 23% |
| Over 1M subs | 6 | 4 | 1% |
How to Scout and Approach New Water
Addicted Fishing · 505K subs · November 2026
Tesla Incentive Update (Tesla Wall Connector GIVEAWAY)
DennisCW · 64.8K subs · November 2026
ONE PIECE CASE OPENING! LETS PULL BROKEN!
Supah Playaz · 171K subs · November 2026
Interview with AMG's Will Pagani & Will Hungerford - Talking Flyers, Developer Updates, & More!
Crabbok · 72.5K subs · October 2026
