Automotive sponsorships pay $25 to $50 per 1,000 average views (reviewed July 2026). The numbers below price that range against real view counts from 35,315 sponsored automotive videos tracked in the last 12 months.
Views are the 25th, 50th, and 75th percentile of sponsored automotive videos in each size band. Deal values apply the $25–$50 CPM to the median.
| Channel size | Median views | Est. deal value |
|---|---|---|
| 10K to 50K subs | 12,532 | $313–$627 |
| 50K to 250K subs | 12,147 | $304–$607 |
| 250K to 1M subs | 43,439 | $1.1K–$2.2K |
| Over 1M subs | 112,647 | $2.8K–$5.6K |
Views beat subscriber count for pricing: sponsors pay for watch time, not list size. A automotive channel with median views above its size band prices at the band above it.
Automotive sponsorships benchmark at $25 to $50 per 1,000 average views. The table on this page prices that range against real view counts from 35,315 sponsored automotive videos tracked in the last 12 months.
Multiply your average view count by the niche CPM range: views divided by 1,000, times $25 for the floor and $50 for the ceiling. A automotive channel averaging 25,000 views has a defensible range of $625 to $1,250 per integration.
AdSense pays automotive creators roughly $4 to $10 per 1,000 views, so a single sponsorship is usually worth several times a video's ad revenue. The two stack: a sponsored video earns both.
The rate calculator prices your specific view count. Members also see which brands pay automotive channels their size, with estimated values on every tracked deal.
Start the $1 trialCPM and RPM benchmarks reviewed July 2026. View percentiles computed nightly from sponsored long-form videos SponsorRadar tracked in the last 12 months. Estimates are ranges, not confirmed deal figures.