How to get sponsored by 1x
1x has 10 tracked YouTube sponsorship deals across 2 channels since February 2025. The data below shows who they actually pay, so you can tell whether your channel fits before you pitch.
What size channels 1x sponsors
Deals in the last 12 months by channel subscriber count. Most of their budget went to channels in the 250K to 1M range.
| Channel size | Deals | Channels | Share |
|---|---|---|---|
| 250K to 1M subs | 4 | 1 | 100% |
Niches they buy
Categories of the channels 1x sponsored in the last 12 months.
Recent 1x sponsorships
One video per channel, newest first. Estimated deal values use each video's view count and niche CPM benchmarks (reviewed July 2026).
Lady Requests For A Bonestraight, Man Gives Epic Response 🤣 | Word Game With Jojofalani
Jojo Falani · 335K subs · January 2026
Freezetime #87 - Зочинтой Дугаар Mesa | Амаржаргал
Meta · 474K subs · February 2025
Pitching 1x
- 1.
Check your fit against the data above. 1x mostly buys Music channels. If your channel matches that profile, you are pitching with the odds, not against them.
- 2.
Reference their recent deals. A pitch that names the creators they sponsored last month reads like research, not spam.
- 3.
Lead with your numbers: average views, audience niche, and a rate anchored to what similar deals are worth. Our rate calculator gives you a defensible starting range.
Brands with similar buying patterns
See every 1x deal
The full 1x sponsorship history, every sponsored video with estimated deal values, and the brands sponsoring channels like yours are in the app.
Deal counts come from sponsorship disclosures SponsorRadar detected in video content and descriptions. Estimated values are ranges from view counts and niche CPM benchmarks, not confirmed figures. Updated daily.