Deal activity, last 12 months

Tracked sponsored videos published per month. A brand signing every month is buying now, not historically.

What size channels Gucci sponsors

Deals in the last 12 months by channel subscriber count. Most of their budget went to channels in the 50K to 250K range.

Niches they buy

Categories of the channels Gucci sponsored in the last 12 months.

Recent Gucci sponsorships

One video per channel, newest first. Estimated deal values use each video's view count and niche CPM benchmarks (reviewed July 2026).

Alpine's $150 Million Deal With Gucci - What You Need To Know

THE RACE · 1.3M subs · May 2026

$1.7K–$3.6K

est. deal value

Doja Cat: 6 Hours Before My Show | Vogue

Vogue · 16.7M subs · March 2026

$6.8K–$13.7K

est. deal value

Gucci Gg 1668s Review

Shade Review · 59K subs · October 2025

$29–$59

Pitching Gucci

1. 1.

   Check your fit against the data above. Gucci mostly buys Beauty & Fashion channels. If your channel matches that profile, you are pitching with the odds, not against them.

2. 2.

   Reference their recent deals. A pitch that names the creators they sponsored last month reads like research, not spam.

3. 3.

   Lead with your numbers: average views, audience niche, and a rate anchored to what similar deals are worth. Our rate calculator gives you a defensible starting range.

Brands with similar buying patterns

Shein385Poshmark300Sole Premise280Jomashop241Spiceup Media196