Alter Ego has 100 tracked YouTube sponsorship deals across 9 channels since July 2024. The data below shows who they actually pay, so you can tell whether your channel fits before you pitch.
Tracked sponsored videos published per month. A brand signing every month is buying now, not historically.
Deals in the last 12 months by channel subscriber count. Most of their budget went to channels in the 250K to 1M range.
| Channel size | Deals | Channels | Share |
|---|---|---|---|
| 50K to 250K subs | 10 | 5 | 23% |
| 250K to 1M subs | 33 | 2 | 77% |
Categories of the channels Alter Ego sponsored in the last 12 months.
One video per channel, newest first. Estimated deal values use each video's view count and niche CPM benchmarks (reviewed July 2026).
My Top 5 Autumn:winter Perfumes That Make Me Feel Expensive
Stay Fabulous with Nisha · 342K subs · September 2026
This New Drugstore Makeup Left Me Speechless (l'oreal Cushion Foundation, Maybelline Sky Tubes)
Slashed Beauty · 127K subs · August 2026
I Reeeeeally Love This Stuff (current Faves)
Lauren Mae Beauty · 164K subs · July 2026
Best Drugstore Makeup For Underpainting | Flawless & Glowy Mature Skin
Sharalees Box Of Chocolates · 240K subs · April 2026
These Cheap Makeup Brushes Actually Work
MrsMelissaM · 170K subs · April 2026
Trying New Makeup For The New Year!!
MandyLea · 92.4K subs · January 2026
Check your fit against the data above. Alter Ego mostly buys Beauty & Fashion channels. If your channel matches that profile, you are pitching with the odds, not against them.
Reference their recent deals. A pitch that names the creators they sponsored last month reads like research, not spam. The full process is in how to get sponsors on YouTube.
Lead with your numbers: average views, audience niche, and a rate anchored to what similar deals are worth. Our rate calculator gives you a defensible starting range.
Deal counts come from sponsorship disclosures SponsorRadar detected in video content and descriptions. Estimated values are ranges from view counts and niche CPM benchmarks, not confirmed figures. Updated daily.
The full Alter Ego sponsorship history, every sponsored video with estimated deal values, and the brands sponsoring channels like yours are on Creator Pro. Start with a free account.
