How to get sponsored by Blue Apron

Name: Blue Apron YouTube sponsorship history
Creator: SponsorRadar
License: https://sponsorradar.com/terms

Blue Apron has 14 tracked YouTube sponsorship deals across 10 channels since March 2024. The data below shows who they actually pay, so you can tell whether your channel fits before you pitch.

Tracked deals

Channels sponsored

June 2026

Latest tracked deal

~3/mo

Deal pace, last 12 months

Deal activity, last 12 months

Tracked sponsored videos published per month. A brand signing every month is buying now, not historically.

JanFebJun

What size channels Blue Apron sponsors

Deals in the last 12 months by channel subscriber count. Most of their budget went to channels in the 50K to 250K range.

Channel size	Deals	Channels	Share
50K to 250K subs	6	5	67%
250K to 1M subs	3	2

Niches they buy

Categories of the channels Blue Apron sponsored in the last 12 months.

Lifestyle & Vlog6 deals Gaming1 deal DIY & Crafts1 deal Food & Cooking1 deal

Recent Blue Apron sponsorships

One video per channel, newest first. Estimated deal values use each video's view count and niche CPM benchmarks (reviewed July 2026).

The Nintendo find of a LIFETIME
Retro Rick · 319K subs · June 2026
$978–$2.4K
Est. deal value
She COULDN'T make decisions...So I did this instead.
The Carla Project · 116K subs · February 2026
$919–$1.8K
Est. deal value
We Can Finally Show You!!!

Pitching Blue Apron

1.
Check your fit against the data above. Blue Apron mostly buys Lifestyle & Vlog channels. If your channel matches that profile, you are pitching with the odds, not against them.
2.
Reference their recent deals. A pitch that names the creators they sponsored last month reads like research, not spam. The full process is in how to get sponsors on YouTube.
3.
Lead with your numbers: average views, audience niche, and a rate anchored to what similar deals are worth. Our rate calculator gives you a defensible starting range.

Brands with similar buying patterns

Deal counts come from sponsorship disclosures SponsorRadar detected in video content and descriptions. Estimated values are ranges from view counts and niche CPM benchmarks, not confirmed figures. Updated daily.

See every Blue Apron deal

The full Blue Apron sponsorship history, every sponsored video with estimated deal values, and the brands sponsoring channels like yours are in the app.

Get started Blue Apron profile page