How to get sponsored by Craftsman
Craftsman has 12 tracked YouTube sponsorship deals across 6 channels since October 2023. The data below shows who they actually pay, so you can tell whether your channel fits before you pitch.
What size channels Craftsman sponsors
Deals in the last 12 months by channel subscriber count. Most of their budget went to channels in the over 1M range.
| Channel size | Deals | Channels | Share |
|---|---|---|---|
| 250K to 1M subs | 1 | 1 | 14% |
| Over 1M subs | 6 | 1 | 86% |
Niches they buy
Categories of the channels Craftsman sponsored in the last 12 months.
Recent Craftsman sponsorships
One video per channel, newest first. Estimated deal values use each video's view count and niche CPM benchmarks (reviewed July 2026).
Nascar O’reilly Auto Parts Series: Focused Health 250 Highlights 🏁 Nascar On Fox
NASCAR on FOX · 327K subs · February 2026
Nascar Meets Le Mullets | Rising, Bonus Scene
NASCAR · 1.8M subs · November 2025
7 Best Cordless Drill To Buy In 2026 | Dewalt, Milwaukee, Makita & Flex
Tools Zone · 55K subs · July 2025
Pitching Craftsman
- 1.
Check your fit against the data above. Craftsman mostly buys Sports channels. If your channel matches that profile, you are pitching with the odds, not against them.
- 2.
Reference their recent deals. A pitch that names the creators they sponsored last month reads like research, not spam.
- 3.
Lead with your numbers: average views, audience niche, and a rate anchored to what similar deals are worth. Our rate calculator gives you a defensible starting range.
Brands with similar buying patterns
See every Craftsman deal
The full Craftsman sponsorship history, every sponsored video with estimated deal values, and the brands sponsoring channels like yours are in the app.
Deal counts come from sponsorship disclosures SponsorRadar detected in video content and descriptions. Estimated values are ranges from view counts and niche CPM benchmarks, not confirmed figures. Updated daily.
