Cloud-based payroll, benefits, and HR software for small businesses, including hiring, onboarding, and compliance tools. Gusto has sponsored 42 YouTube channels in 191 videos tracked by SponsorRadar, most recently on November 12, 2026. Channels it has sponsored include John Coogan and Chris Hutchins. In the last 12 months its deals went mostly to Entertainment and Finance & Business channels, typically with 250K to 1M subscribers. Its recent sponsored videos have an estimated value of $74 to $148 each.
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YouTube channels sponsored by Gusto
Latest videos sponsored by Gusto
“Paid partnership with Gusto Payroll. Benefits. Compliance. And more. Learn more at gusto.com or here: https://gusto.yt.link/GtmxIA7 @gusto #…”
“Gusto: Payroll. Benefits. Compliance. All in one place. Get started at gusto.com/burr and get three months free when you run your first payr…”
“GUSTO TRY GUSTO AND GET 3 MONTHS FREE http://gusto.com/weird”
“Gusto: Payroll. Benefits. Compliance. All in one place. Get started at gusto.com/burr and get three months free when you run your first payr…”
Other brands in Finance & Business
Yes. SponsorRadar has identified 191 sponsored videos from Gusto across 42 YouTube creators, with deals as recent as November 2026. That makes them an active buyer of creator sponsorships, not a cold prospect.
Creators sponsored by Gusto include John Coogan, Chris Hutchins, WEDŪ. The full roster is above. Before pitching, check that your channel's niche and audience size are comparable to the channels they already work with.
Brands that already sponsor creators respond to pitches that show fit: reference the kind of channels they sponsor, lead with your audience data, and include your rates. Our guide to getting sponsored by Gusto breaks down their channel-size and niche patterns from tracked deal data.
Every Gusto deal and the right contact are on Creator Pro. Start free.
