Lush has 12 tracked YouTube sponsorship deals across 5 channels since November 2023. The data below shows who they actually pay, so you can tell whether your channel fits before you pitch.
Deals in the last 12 months by channel subscriber count. Most of their budget went to channels in the 250K to 1M range.
| Channel size | Deals | Channels | Share |
|---|---|---|---|
| 50K to 250K subs | 1 | 1 | 14% |
| 250K to 1M subs | 5 | 1 |
Categories of the channels Lush sponsored in the last 12 months.
One video per channel, newest first. Estimated deal values use each video's view count and niche CPM benchmarks (reviewed July 2026).
Weekly Vlog + What We Bought Delilah For Christmas 🎄
Rhiannon Ashlee · 127K subs · December 2025
Novie's 2nd Birthday & Surprise Guest 'question Of The Day' | Vlogmas Day 6
Zoe Sugg · 5M subs · December 2025
![Lush - Scarlet (robin Guthrie Version) (2025 Remaster) [official Visualiser]](https://i.ytimg.com/vi/u_9tIB0cwg4/mqdefault.jpg)
Check your fit against the data above. Lush mostly buys Music channels. If your channel matches that profile, you are pitching with the odds, not against them.
Reference their recent deals. A pitch that names the creators they sponsored last month reads like research, not spam. The full process is in how to get sponsors on YouTube.
Lead with your numbers: average views, audience niche, and a rate anchored to what similar deals are worth. Our rate calculator gives you a defensible starting range.
Deal counts come from sponsorship disclosures SponsorRadar detected in video content and descriptions. Estimated values are ranges from view counts and niche CPM benchmarks, not confirmed figures. Updated daily.
The full Lush sponsorship history, every sponsored video with estimated deal values, and the brands sponsoring channels like yours are in the app.
| Over 1M subs | 1 | 1 | 14% |
Lush - Scarlet (robin Guthrie Version) (2025 Remaster) [official Visualiser]
4AD · 399K subs · November 2025
Day In The Life Pregnant With A Toddler 👶 Ad
Caitlin and Leah · 2M subs · February 2024
a perfect little sunday
nayna florence · 261K subs · November 2023
