Toy maker offering action figures, construction sets, RC vehicles, and collectibles. Mattel has sponsored 21 YouTube channels in 45 videos tracked by SponsorRadar, most recently on September 17, 2026. Channels it has sponsored include TheDomain and A for Adley - Learning & Fun. In the last 12 months its deals went mostly to Entertainment and Education channels, typically with over 1M subscribers. Its recent sponsored videos have an estimated value of $161 to $322 each.
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YouTube channels sponsored by Mattel
Latest videos sponsored by Mattel
“This is an ad for Mattel. It's HUNTR/X vs Saja Boys when the gang splits into teams and goes head to head to defend the honor of their favor…”
“This is an ad for Mattel. The Ultimate Fan lounge becomes an ESCAPE ROOM when Gwi-Ma entraps the HUNTR/X Fashion Dolls! The gang must solve…”
“Brought to you by those fine folks at Mattel”
“Huge thanks to Mattel for sending out the new SDCC 2026 Exclusive Gym Bro Skeletor!!!”
Other brands in Education
Yes. SponsorRadar has identified 45 sponsored videos from Mattel across 21 YouTube creators, with deals as recent as September 2026. That makes them an active buyer of creator sponsorships, not a cold prospect.
Creators sponsored by Mattel include TheDomain, A for Adley - Learning & Fun, Ministry of Diecast. The full roster is above. Before pitching, check that your channel's niche and audience size are comparable to the channels they already work with.
Brands that already sponsor creators respond to pitches that show fit: reference the kind of channels they sponsor, lead with your audience data, and include your rates. Our guide to getting sponsored by Mattel breaks down their channel-size and niche patterns from tracked deal data.
Every Mattel deal and the right contact are on Creator Pro. Start free.
