Reverb has 202 tracked YouTube sponsorship deals across 12 channels since February 2024. The data below shows who they actually pay, so you can tell whether your channel fits before you pitch.
Tracked sponsored videos published per month. A brand signing every month is buying now, not historically.
Deals in the last 12 months by channel subscriber count. Most of their budget went to channels in the 50K to 250K range.
| Channel size | Deals | Channels | Share |
|---|---|---|---|
| 50K to 250K subs | 54 | 3 | 64% |
| 250K to 1M subs | 30 | 5 |
Categories of the channels Reverb sponsored in the last 12 months.
One video per channel, newest first. Estimated deal values use each video's view count and niche CPM benchmarks (reviewed July 2026).
A New Low! (for Bassists)
60 Cycle Hum · 167K subs · August 2026
Riders On The Storm ~ The Doors Cover With David Bennett (among Friends // S2 E10)
Josh Turner Guitar · 778K subs · May 2026
Check your fit against the data above. Reverb mostly buys Music channels. If your channel matches that profile, you are pitching with the odds, not against them.
Reference their recent deals. A pitch that names the creators they sponsored last month reads like research, not spam. The full process is in how to get sponsors on YouTube.
Lead with your numbers: average views, audience niche, and a rate anchored to what similar deals are worth. Our rate calculator gives you a defensible starting range.
Deal counts come from sponsorship disclosures SponsorRadar detected in video content and descriptions. Estimated values are ranges from view counts and niche CPM benchmarks, not confirmed figures. Updated daily.
The full Reverb sponsorship history, every sponsored video with estimated deal values, and the brands sponsoring channels like yours are in the app.
| Over 1M subs | 1 | 1 | 1% |
Yamaha DX7: The Official Sound of the 80s
David Hilowitz Music · 445K subs · April 2026
The Most Insane Headstock Repair We’ve Ever Tried
StewMac · 554K subs · March 2026
Harry Styles – Only Angel Guitar Tutorial Lesson
Andy Hillier Guitar Channel · 252K subs · February 2026
I Tried The New Chris Buck Signature Yamaha Revstar! | 2026 Rs02cb Review + Demo
The Trogly's Guitar Show · 340K subs · January 2026
