How to get sponsored by Rockler
Rockler has 16 tracked YouTube sponsorship deals across 6 channels since March 2024. The data below shows who they actually pay, so you can tell whether your channel fits before you pitch.
Deal activity, last 12 months
Tracked sponsored videos published per month. A brand signing every month is buying now, not historically.
What size channels Rockler sponsors
Deals in the last 12 months by channel subscriber count. Most of their budget went to channels in the 250K to 1M range.
| Channel size | Deals | Channels | Share |
|---|---|---|---|
| 250K to 1M subs | 3 | 3 | 100% |
Niches they buy
Categories of the channels Rockler sponsored in the last 12 months.
Recent Rockler sponsorships
One video per channel, newest first. Estimated deal values use each video's view count and niche CPM benchmarks (reviewed July 2026).
Woodworking: Custom Cubby Organizer
Fisher's Shop · 439K subs · December 2025
Saving $$$ By Diy'ing My House!
DIY Huntress · 338K subs · November 2025
I Built The Thing I Said I’d Never Build
Michael Alm (ALM FAB) · 665K subs · August 2025
Pitching Rockler
- 1.
Check your fit against the data above. Rockler mostly buys DIY & Crafts channels. If your channel matches that profile, you are pitching with the odds, not against them.
- 2.
Reference their recent deals. A pitch that names the creators they sponsored last month reads like research, not spam.
- 3.
Lead with your numbers: average views, audience niche, and a rate anchored to what similar deals are worth. Our rate calculator gives you a defensible starting range.
Brands with similar buying patterns
See every Rockler deal
The full Rockler sponsorship history, every sponsored video with estimated deal values, and the brands sponsoring channels like yours are in the app.
Deal counts come from sponsorship disclosures SponsorRadar detected in video content and descriptions. Estimated values are ranges from view counts and niche CPM benchmarks, not confirmed figures. Updated daily.
