How to get sponsored by Runway
Runway has 20 tracked YouTube sponsorship deals across 8 channels since February 2024. The data below shows who they actually pay, so you can tell whether your channel fits before you pitch.
Deal activity, last 12 months
Tracked sponsored videos published per month. A brand signing every month is buying now, not historically.
What size channels Runway sponsors
Deals in the last 12 months by channel subscriber count. Most of their budget went to channels in the 50K to 250K range.
| Channel size | Deals | Channels | Share |
|---|---|---|---|
| 50K to 250K subs | 14 | 3 | 88% |
| 250K to 1M subs | 2 | 2 | 13% |
Niches they buy
Categories of the channels Runway sponsored in the last 12 months.
Recent Runway sponsorships
One video per channel, newest first. Estimated deal values use each video's view count and niche CPM benchmarks (reviewed July 2026).
The Biggest Ai Breakthrough In Medicine & Drug Discovery
AI Search · 704K subs · May 2026
15 Most Listened To Classical Masterpieces Of All Time ❄️beethoven, Chopin | Relaxation, Healing
Classical Relaxation · 230K subs · March 2026
The New Easier Way To Create Every Camera Angle For Ai Films
CyberJungle · 120K subs · January 2026
Pitching Runway
- 1.
Check your fit against the data above. Runway mostly buys Music channels. If your channel matches that profile, you are pitching with the odds, not against them.
- 2.
Reference their recent deals. A pitch that names the creators they sponsored last month reads like research, not spam.
- 3.
Lead with your numbers: average views, audience niche, and a rate anchored to what similar deals are worth. Our rate calculator gives you a defensible starting range.
Brands with similar buying patterns
See every Runway deal
The full Runway sponsorship history, every sponsored video with estimated deal values, and the brands sponsoring channels like yours are in the app.
Deal counts come from sponsorship disclosures SponsorRadar detected in video content and descriptions. Estimated values are ranges from view counts and niche CPM benchmarks, not confirmed figures. Updated daily.
