Sally Beauty has 6 tracked YouTube sponsorship deals across 6 channels since September 2024. The data below shows who they actually pay, so you can tell whether your channel fits before you pitch.
Deals in the last 12 months by channel subscriber count. Most of their budget went to channels in the 250K to 1M range.
| Channel size | Deals | Channels | Share |
|---|---|---|---|
| 50K to 250K subs | 1 | 1 | 20% |
| 250K to 1M subs | 4 | 4 | 80% |
Categories of the channels Sally Beauty sponsored in the last 12 months.
One video per channel, newest first. Estimated deal values use each video's view count and niche CPM benchmarks (reviewed July 2026).
Going Back to My NATURAL Hair
Stella Cini · 974K subs · July 2026
Did Olaplex Just Beat K18? (real Curl Test)
Manes by Mell · 943K subs · March 2026
What I Ate To Lose 45 Lbs | Easy & Affordable Healthy Meal Ideas
Tea Renee · 488K subs · March 2026
Daily Vlog: Reset After Disappointment ❤️🩹 Cozy Hobby, Hair Reset, Pool Day, Etc. | Naturallysunny
Naturally Sunny · 370K subs · March 2026
Tangle Teezer Vs Denman Brush For Curl Definition 😱 #sallybeauty
Julissa Guillen · 137K subs · March 2026
Viral Combo For Curly Hair? Let's Try It! Sally Beauty Finds | Biancareneetoday
BiancaReneeToday · 601K subs · September 2024
Check your fit against the data above. Sally Beauty mostly buys Beauty & Fashion channels. If your channel matches that profile, you are pitching with the odds, not against them.
Reference their recent deals. A pitch that names the creators they sponsored last month reads like research, not spam. The full process is in how to get sponsors on YouTube.
Lead with your numbers: average views, audience niche, and a rate anchored to what similar deals are worth. Our rate calculator gives you a defensible starting range.
Deal counts come from sponsorship disclosures SponsorRadar detected in video content and descriptions. Estimated values are ranges from view counts and niche CPM benchmarks, not confirmed figures. Updated daily.
The full Sally Beauty sponsorship history, every sponsored video with estimated deal values, and the brands sponsoring channels like yours are on Creator Pro. Start with a free account.
