How to get sponsored by Smirnoff
Smirnoff has 10 tracked YouTube sponsorship deals across 2 channels since October 2024. The data below shows who they actually pay, so you can tell whether your channel fits before you pitch.
What size channels Smirnoff sponsors
Deals in the last 12 months by channel subscriber count. Most of their budget went to channels in the over 1M range.
| Channel size | Deals | Channels | Share |
|---|---|---|---|
| Over 1M subs | 6 | 1 | 100% |
Niches they buy
Categories of the channels Smirnoff sponsored in the last 12 months.
Recent Smirnoff sponsorships
One video per channel, newest first. Estimated deal values use each video's view count and niche CPM benchmarks (reviewed July 2026).
Keyrah | Boiler Room: Sydney
Boiler Room · 5.2M subs · January 2026
Cristoph | Mixmag Lab Gurgaon
Mixmag · 1.8M subs · February 2025
Pitching Smirnoff
- 1.
Check your fit against the data above. Smirnoff mostly buys Music channels. If your channel matches that profile, you are pitching with the odds, not against them.
- 2.
Reference their recent deals. A pitch that names the creators they sponsored last month reads like research, not spam.
- 3.
Lead with your numbers: average views, audience niche, and a rate anchored to what similar deals are worth. Our rate calculator gives you a defensible starting range.
Brands with similar buying patterns
See every Smirnoff deal
The full Smirnoff sponsorship history, every sponsored video with estimated deal values, and the brands sponsoring channels like yours are in the app.
Deal counts come from sponsorship disclosures SponsorRadar detected in video content and descriptions. Estimated values are ranges from view counts and niche CPM benchmarks, not confirmed figures. Updated daily.