Discover brands sponsoring YouTube creators

UK National Lottery funds good causes through lotteries, supporting arts, sport and community projects. The National Lottery has sponsored 3 YouTube channels, including Virgin Radio UK and JOE. See full sponsorship history and 2026 campaign data on SponsorRadar.
YouTube channels sponsored by The National Lottery
Latest videos sponsored by The National Lottery

The National Lottery
Jan 12, 2026
“Watch when Claudia met some very talented participants at National Lottery funded good cause, Audio Active. Projects like this help people…”

Virgin Radio UK
Dec 21, 2025
“You've seen La Voix in everything from RuPaul's Drag Race UK and Britain's Got Talent, to Strictly Come Dancing and starring in Jack and the…”

Virgin Radio UK
Dec 18, 2025
“Car expert Mat Watson revs up the Chris Evans Breakfast Show with news of his brand new book 'Auto-Biography: The Ultimate Car Book from the…”

JOE
Dec 12, 2025
“Because Of You by The National Lottery [ad] The Millennium Forum, located in Derry, prides itself on fostering an inclusive atmosphere for…”
Other brands in Entertainment
Yes. SponsorRadar has identified 4 sponsored videos from The National Lottery across 3 YouTube creators, with deals as recent as January 2026. That makes them an active buyer of creator sponsorships, not a cold prospect.
Creators sponsored by The National Lottery include Virgin Radio UK, JOE, The National Lottery. The full roster is above. Before pitching, check that your channel's niche and audience size are comparable to the channels they already work with.
Brands that already sponsor creators respond to pitches that show fit: reference the kind of channels they sponsor, lead with your audience data, and include your rates. Our guide to getting YouTube sponsors covers the full process, and SponsorRadar members can see The National Lottery's complete deal history and find the right contact.