How to get sponsored by Armor All
Armor All has 10 tracked YouTube sponsorship deals across 4 channels since July 2024. The data below shows who they actually pay, so you can tell whether your channel fits before you pitch.
Deal activity, last 12 months
Tracked sponsored videos published per month. A brand signing every month is buying now, not historically.
What size channels Armor All sponsors
Deals in the last 12 months by channel subscriber count. Most of their budget went to channels in the over 1M range.
| Channel size | Deals | Channels | Share |
|---|---|---|---|
| 250K to 1M subs | 1 | 1 | 11% |
| Over 1M subs | 8 | 2 | 89% |
Niches they buy
Categories of the channels Armor All sponsored in the last 12 months.
Recent Armor All sponsorships
One video per channel, newest first. Estimated deal values use each video's view count and niche CPM benchmarks (reviewed July 2026).
F1’s Unusual Rules To Slow Cars Down In Monaco Explained
THE RACE · 1.3M subs · June 2026
How To Clean Car Interior Using Armorall Heavy Duty Cleaning Wipes
DIY Pinto · 267K subs · November 2025
Richard’s 9,000 Rpm Honda Integra Type-r Beast! | Permit Holders Only
Oracle Red Bull Racing · 2.9M subs · October 2025
Pitching Armor All
- 1.
Check your fit against the data above. Armor All mostly buys Sports channels. If your channel matches that profile, you are pitching with the odds, not against them.
- 2.
Reference their recent deals. A pitch that names the creators they sponsored last month reads like research, not spam.
- 3.
Lead with your numbers: average views, audience niche, and a rate anchored to what similar deals are worth. Our rate calculator gives you a defensible starting range.
Brands with similar buying patterns
See every Armor All deal
The full Armor All sponsorship history, every sponsored video with estimated deal values, and the brands sponsoring channels like yours are in the app.
Deal counts come from sponsorship disclosures SponsorRadar detected in video content and descriptions. Estimated values are ranges from view counts and niche CPM benchmarks, not confirmed figures. Updated daily.
