Barbie brand—dolls, toys, and related entertainment for kids. Barbie has sponsored 6 YouTube channels in 8 videos tracked by SponsorRadar, most recently on April 18, 2026. Channels it has sponsored include Grace's World and Like Nastya. In the last 12 months its deals went mostly to Entertainment and Education channels, typically with over 1M subscribers. Its recent sponsored videos have an estimated value of $11K to $22K each.
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YouTube channels sponsored by Barbie
Latest videos sponsored by Barbie
“Annabelle has decided what she wants to do when she grows up #barbie #barbievideo #work You can follow me here: Instagram: http://instagra…”
“Let's hope no one gets sick before the Carson's big trip! #barbie #barbievideo #sick You can follow me here: Instagram: http://instagram…”
“⭐DON'T FORGET TO SUBSCRIBE for more video https://bit.ly/2IMX4Fr ⭐Follow our twitter https://twitter.com/RRkids26 ⭐more video about Thomas…”
“The twins are ready to go to school! #barbie #barbievideo #school You can follow me here: Instagram: http://instagram.com/grace.mulgrew Ti…”
Other brands in Entertainment
Yes. SponsorRadar has identified 8 sponsored videos from Barbie across 6 YouTube creators, with deals as recent as April 2026. That makes them an active buyer of creator sponsorships, not a cold prospect.
Creators sponsored by Barbie include Grace's World, Like Nastya, A for Adley - Learning & Fun. The full roster is above. Before pitching, check that your channel's niche and audience size are comparable to the channels they already work with.
Brands that already sponsor creators respond to pitches that show fit: reference the kind of channels they sponsor, lead with your audience data, and include your rates. Our guide to getting sponsored by Barbie breaks down their channel-size and niche patterns from tracked deal data.
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