Booking.com has 55 tracked YouTube sponsorship deals across 9 channels since February 2025. The data below shows who they actually pay, so you can tell whether your channel fits before you pitch.
Tracked sponsored videos published per month. A brand signing every month is buying now, not historically.
Deals in the last 12 months by channel subscriber count. Most of their budget went to channels in the over 1M range.
| Channel size | Deals | Channels | Share |
|---|---|---|---|
| 50K to 250K subs | 2 | 1 | 7% |
| 250K to 1M subs | 7 | 3 |
Categories of the channels Booking.com sponsored in the last 12 months.
One video per channel, newest first. Estimated deal values use each video's view count and niche CPM benchmarks (reviewed July 2026).
MLB teams celebrate clinching too much or not enough? | Baseball Today
JM Baseball · 254K subs · September 2026
Testing The Million Dollar Scam! -you Should Know Podcast- Episode 233
You Should Know Podcast · 1.1M subs · September 2026
Check your fit against the data above. Booking.com mostly buys Entertainment channels. If your channel matches that profile, you are pitching with the odds, not against them.
Reference their recent deals. A pitch that names the creators they sponsored last month reads like research, not spam. The full process is in how to get sponsors on YouTube.
Lead with your numbers: average views, audience niche, and a rate anchored to what similar deals are worth. Our rate calculator gives you a defensible starting range.
Deal counts come from sponsorship disclosures SponsorRadar detected in video content and descriptions. Estimated values are ranges from view counts and niche CPM benchmarks, not confirmed figures. Updated daily.
The full Booking.com sponsorship history, every sponsored video with estimated deal values, and the brands sponsoring channels like yours are in the app.
| Over 1M subs | 18 | 3 | 67% |
2 Girls Blind Date Different Friend Groups
David Alvareeezy · 3.5M subs · September 2026
Inside Mormon Dating: Purity Rules, BYU & Ex-Members
Dating Beyond Borders · 688K subs · August 2026
Hot Goss | Good For You With Whitney Cummings - Episode 353
Whitney Cummings · 561K subs · July 2026
My Joshua Tree House Is Almost Done! What We Did Different This Time
Shelby Church · 1.8M subs · July 2026
