How to get sponsored by Figma
Figma has 54 tracked YouTube sponsorship deals across 8 channels since February 2024. The data below shows who they actually pay, so you can tell whether your channel fits before you pitch.
Deal activity, last 12 months
Tracked sponsored videos published per month. A brand signing every month is buying now, not historically.
What size channels Figma sponsors
Deals in the last 12 months by channel subscriber count. Most of their budget went to channels in the 250K to 1M range.
| Channel size | Deals | Channels | Share |
|---|---|---|---|
| 250K to 1M subs | 41 | 3 | 98% |
| Over 1M subs | 1 | 1 | 2% |
Niches they buy
Categories of the channels Figma sponsored in the last 12 months.
Recent Figma sponsorships
One video per channel, newest first. Estimated deal values use each video's view count and niche CPM benchmarks (reviewed July 2026).
Cursor Acquisition Closes, Bezos X Liverpool, Flying Roadster, Car Week, Gen Z Trends
John Coogan · 453K subs · August 2026
The Biggest Mistake In The History Of Hollywood
Slidebean · 699K subs · February 2026
Figma Make
Design Champs · 446K subs · January 2026
Pitching Figma
- 1.
Check your fit against the data above. Figma mostly buys Entertainment channels. If your channel matches that profile, you are pitching with the odds, not against them.
- 2.
Reference their recent deals. A pitch that names the creators they sponsored last month reads like research, not spam.
- 3.
Lead with your numbers: average views, audience niche, and a rate anchored to what similar deals are worth. Our rate calculator gives you a defensible starting range.
Brands with similar buying patterns
See every Figma deal
The full Figma sponsorship history, every sponsored video with estimated deal values, and the brands sponsoring channels like yours are in the app.
Deal counts come from sponsorship disclosures SponsorRadar detected in video content and descriptions. Estimated values are ranges from view counts and niche CPM benchmarks, not confirmed figures. Updated daily.
