First Day has 6 tracked YouTube sponsorship deals across 3 channels since March 2026. The data below shows who they actually pay, so you can tell whether your channel fits before you pitch.
Tracked sponsored videos published per month. A brand signing every month is buying now, not historically.
Deals in the last 12 months by channel subscriber count. Most of their budget went to channels in the 250K to 1M range.
| Channel size | Deals | Channels | Share |
|---|---|---|---|
| 50K to 250K subs | 2 | 2 | 33% |
| 250K to 1M subs | 4 | 1 | 67% |
Categories of the channels First Day sponsored in the last 12 months.
One video per channel, newest first. Estimated deal values use each video's view count and niche CPM benchmarks (reviewed July 2026).
The Nightmare Upstairs: When Abuse Allegations Collide With Custody Battles | Psychologist Reacts
Hidden True Crime · 376K subs · June 2026
Ep 480: Clown Bags And Accidental Witchcraft
And That's Why We Drink · 79K subs · April 2026
Lily Tracks Down Her Coachella Phone Thief (again) + Wedding Bouquet Disaster Part 2 (ep 336)
Do We Know Them? · 155K subs · April 2026
Check your fit against the data above. First Day mostly buys Entertainment channels. If your channel matches that profile, you are pitching with the odds, not against them.
Reference their recent deals. A pitch that names the creators they sponsored last month reads like research, not spam. The full process is in how to get sponsors on YouTube.
Lead with your numbers: average views, audience niche, and a rate anchored to what similar deals are worth. Our rate calculator gives you a defensible starting range.
Deal counts come from sponsorship disclosures SponsorRadar detected in video content and descriptions. Estimated values are ranges from view counts and niche CPM benchmarks, not confirmed figures. Updated daily.
The full First Day sponsorship history, every sponsored video with estimated deal values, and the brands sponsoring channels like yours are on Creator Pro. Start with a free account.
