General Motors has 12 tracked YouTube sponsorship deals across 6 channels since April 2025. The data below shows who they actually pay, so you can tell whether your channel fits before you pitch.
Tracked sponsored videos published per month. A brand signing every month is buying now, not historically.
Deals in the last 12 months by channel subscriber count. Most of their budget went to channels in the 250K to 1M range.
| Channel size | Deals | Channels | Share |
|---|---|---|---|
| 50K to 250K subs | 2 | 1 | 40% |
| 250K to 1M subs | 3 | 1 | 60% |
Categories of the channels General Motors sponsored in the last 12 months.
One video per channel, newest first. Estimated deal values use each video's view count and niche CPM benchmarks (reviewed July 2026).
"Mary Oliver: Saved by the Beauty of the World," with Director Sasha Waters
Library of Congress · 356K subs · September 2026
Ford Ev Support Claims Our Charge Station Pro “works”—but Everything Else Is Broken
Transport Evolved · 152K subs · November 2025
Disney World Vlog: Disney Sleepover With My Best Friend!
Gracie O’Connor · 120K subs · September 2025
Getting Out Of A Slump By Doing Things That Fill My Cup | Coffee, Crafting, & Thrifting
hanna noelle · 102K subs · August 2025
How To Use Cruise Control And Speed Limiter In The Hyundai Santa Cruz
Cars With Steve · 78K subs · August 2025
2025 Chevrolet Blazer Ev Ss Is Roomy Rapid Transit #automobile
Driven Car Reviews With Tom Voelk · 214K subs · April 2025
Check your fit against the data above. General Motors mostly buys Education channels. If your channel matches that profile, you are pitching with the odds, not against them.
Reference their recent deals. A pitch that names the creators they sponsored last month reads like research, not spam. The full process is in how to get sponsors on YouTube.
Lead with your numbers: average views, audience niche, and a rate anchored to what similar deals are worth. Our rate calculator gives you a defensible starting range.
Deal counts come from sponsorship disclosures SponsorRadar detected in video content and descriptions. Estimated values are ranges from view counts and niche CPM benchmarks, not confirmed figures. Updated daily.
The full General Motors sponsorship history, every sponsored video with estimated deal values, and the brands sponsoring channels like yours are on Creator Pro. Start with a free account.
