Liqui Moly has 126 tracked YouTube sponsorship deals across 14 channels since May 2022. The data below shows who they actually pay, so you can tell whether your channel fits before you pitch.
Tracked sponsored videos published per month. A brand signing every month is buying now, not historically.
Deals in the last 12 months by channel subscriber count. Most of their budget went to channels in the 250K to 1M range.
| Channel size | Deals | Channels | Share |
|---|---|---|---|
| 50K to 250K subs | 15 | 4 | 29% |
| 250K to 1M subs | 30 | 1 | 58% |
| Over 1M subs | 7 | 3 | 13% |
Categories of the channels Liqui Moly sponsored in the last 12 months.
One video per channel, newest first. Estimated deal values use each video's view count and niche CPM benchmarks (reviewed July 2026).
We FINALLY Finished Our Giveaway F80 M3! EP. 5 (Dyno Results & First Drive)
ECS Tuning · 232K subs · October 2026
Головний Перевізник Країни – Master / Як Воно – Їздити На Найбільшому Renault?
Big Test · 91.6K subs · August 2026
Richard Hammond Starts Rebuilding His Top Gear Land Rover
DRIVETRIBE · 3.1M subs · April 2026
![This 900whp Pro-charged "donk" On 26's Is Insane! [4k]](https://i.ytimg.com/vi/5Fo9T-Nvguw/mqdefault.jpg)
This 900whp Pro-charged "donk" On 26's Is Insane! [4k]
Autotopia LA · 920K subs · April 2026
Live | Race 2 | Liqui Moly Gt Festival Phillip Island | 2026 Monochrome Gt4 Australia
GTWorld · 1.1M subs · March 2026
They Trusted Me To Make Oil For My Amg Gt Black Series!
The Shmuseum · 236K subs · February 2026
Check your fit against the data above. Liqui Moly mostly buys Automotive channels. If your channel matches that profile, you are pitching with the odds, not against them.
Reference their recent deals. A pitch that names the creators they sponsored last month reads like research, not spam. The full process is in how to get sponsors on YouTube.
Lead with your numbers: average views, audience niche, and a rate anchored to what similar deals are worth. Our rate calculator gives you a defensible starting range.
Deal counts come from sponsorship disclosures SponsorRadar detected in video content and descriptions. Estimated values are ranges from view counts and niche CPM benchmarks, not confirmed figures. Updated daily.
The full Liqui Moly sponsorship history, every sponsored video with estimated deal values, and the brands sponsoring channels like yours are on Creator Pro. Start with a free account.
