Deal activity, last 12 months

Tracked sponsored videos published per month. A brand signing every month is buying now, not historically.

What size channels Liqui Moly sponsors

Deals in the last 12 months by channel subscriber count. Most of their budget went to channels in the 250K to 1M range.

Niches they buy

Categories of the channels Liqui Moly sponsored in the last 12 months.

Recent Liqui Moly sponsorships

One video per channel, newest first. Estimated deal values use each video's view count and niche CPM benchmarks (reviewed July 2026).

Richard Hammond Starts Rebuilding His Top Gear Land Rover

DRIVETRIBE · 3.1M subs · April 2026

$20.3K–$40.7K

est. deal value

This 900whp Pro-charged "donk" On 26's Is Insane! [4k]

Autotopia LA · 875K subs · April 2026

$3.3K–$6.7K

est. deal value

Live | Race 2 | Liqui Moly Gt Festival Phillip Island | 2026 Gt World Challenge Australia Pwd By Aws

GTWorld · 957K subs · March 2026

Pitching Liqui Moly

1. 1.

   Check your fit against the data above. Liqui Moly mostly buys Automotive channels. If your channel matches that profile, you are pitching with the odds, not against them.

2. 2.

   Reference their recent deals. A pitch that names the creators they sponsored last month reads like research, not spam.

3. 3.

   Lead with your numbers: average views, audience niche, and a rate anchored to what similar deals are worth. Our rate calculator gives you a defensible starting range.

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