Riot Games has 112 tracked YouTube sponsorship deals across 10 channels since February 2024. The data below shows who they actually pay, so you can tell whether your channel fits before you pitch.
Tracked sponsored videos published per month. A brand signing every month is buying now, not historically.
Deals in the last 12 months by channel subscriber count. Most of their budget went to channels in the 50K to 250K range.
| Channel size | Deals | Channels | Share |
|---|---|---|---|
| 50K to 250K subs | 76 | 4 | 97% |
| 250K to 1M subs | 1 | 1 | 1% |
| Over 1M subs | 1 | 1 | 1% |
Categories of the channels Riot Games sponsored in the last 12 months.
One video per channel, newest first. Estimated deal values use each video's view count and niche CPM benchmarks (reviewed July 2026).
I Tried To Win A Riftbound Tournament After Only 1 Week Of Playing
Snnuy · 122K subs · March 2026
Riftbound Spiritforged W/ Cimo Vs Crim Vs Covertgoblue | League Of Legends | Shuffle Up And Play
Tolarian Community College · 1.3M subs · February 2026
Frosty Faustings Is Looking Huge For 2xko
Sajam · 208K subs · January 2026
I Tried Out Caitlyn And Beat Up Lilypichu | Riot Hq Vlog
Nephew · 89.6K subs · January 2026
🟢 Los Ratones Vs Kc Und G2 Vs Sk! 🟢lec 2026 Versus Tag 3🟢 Best Of 1 🟢 #watchlec
TolkinLoL · 156K subs · January 2026
Can You Guess What's Wrong With These Worlds Screenshots?
Dumbs · 555K subs · November 2025
Check your fit against the data above. Riot Games mostly buys Gaming channels. If your channel matches that profile, you are pitching with the odds, not against them.
Reference their recent deals. A pitch that names the creators they sponsored last month reads like research, not spam. The full process is in how to get sponsors on YouTube.
Lead with your numbers: average views, audience niche, and a rate anchored to what similar deals are worth. Our rate calculator gives you a defensible starting range.
Deal counts come from sponsorship disclosures SponsorRadar detected in video content and descriptions. Estimated values are ranges from view counts and niche CPM benchmarks, not confirmed figures. Updated daily.
The full Riot Games sponsorship history, every sponsored video with estimated deal values, and the brands sponsoring channels like yours are on Creator Pro. Start with a free account.
