Sainsbury's YouTube Sponsorship Stats
sainsburys.co.ukUK supermarket chain selling groceries and household essentials. Sainsbury's has sponsored 5 YouTube channels, including Sainsbury's and Channel 4. See full sponsorship history and 2026 campaign data on SponsorRadar.
Sponsored Creators
YouTube channels sponsored by Sainsbury's
Recently Sponsored Videos
Latest videos sponsored by Sainsbury's
Celeb Goggleboxers React To Emotional Cancer Stories | Celebrity Gogglebox | Channel 4
Channel 4
Dec 19, 2025
“Strong language, adult humour and real-life stories that some viewers may find upsetting. What do Britain's sharpest armchair critics think…”
A Recipe For... Shirley's Yule Log
Sainsbury's
Dec 16, 2025
“Join Si King and Shirley Ballas for a festive finale of A Recipe For…🎄 Shirley shares her sweetest Christmas memories, her grandmother’s…”
Chris Ramsey’s Cracking Christmas Dinner For Panto Pals | Alternative Christmas Guide | Channel 4
Channel 4
Dec 8, 2025
“Chapter 2: Chris’ Panto Christmas Lunch Recreating the pantomime that is the Christmas dinner…. Literally. Chris invites the panto cast ar…”
A Recipe For... Lenny's Saturday Soup
Sainsbury's
Dec 2, 2025
“In this episode of ‘A Recipe For…’, part of our Meals Make Memories campaign with Comic Relief, Si King is joined by Sir Lenny Henry as he r…”
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How to Get Sponsored by Sainsbury's
Does Sainsbury's sponsor YouTube videos?
Yes. SponsorRadar has identified 11 sponsored videos from Sainsbury's across 5 YouTube creators, with deals as recent as December 2025. That makes them an active buyer of creator sponsorships, not a cold prospect.
Which YouTubers does Sainsbury's sponsor?
Creators sponsored by Sainsbury's include Sainsbury's, Channel 4, Life of the Baldwins. The full roster is above. Before pitching, check that your channel's niche and audience size are comparable to the channels they already work with.
How do I pitch Sainsbury's?
Brands that already sponsor creators respond to pitches that show fit: reference the kind of channels they sponsor, lead with your audience data, and include your rates. Our guide to getting sponsored by Sainsbury's breaks down their channel-size and niche patterns from tracked deal data.