How to get sponsored by Saregama
Saregama has 153 tracked YouTube sponsorship deals across 7 channels since September 2025. The data below shows who they actually pay, so you can tell whether your channel fits before you pitch.
Deal activity, last 12 months
Tracked sponsored videos published per month. A brand signing every month is buying now, not historically.
What size channels Saregama sponsors
Deals in the last 12 months by channel subscriber count. Most of their budget went to channels in the over 1M range.
| Channel size | Deals | Channels | Share |
|---|---|---|---|
| 50K to 250K subs | 12 | 1 | 8% |
| 250K to 1M subs | 25 | 1 | 16% |
| Over 1M subs | 116 | 5 | 76% |
Niches they buy
Categories of the channels Saregama sponsored in the last 12 months.
Recent Saregama sponsorships
One video per channel, newest first. Estimated deal values use each video's view count and niche CPM benchmarks (reviewed July 2026).
शाश्वत हिंदुस्तानी संगीत | Singh Bandhu Songs | Sumiran Ko Bhaye Jogi & Hoon To Tero Naam
Saregama Hindustani Classical · 309K subs · February 2026
Mere Piya | Raushan Rohi New Song | Julie Rajput | New Bhojpuri Song | New Bhojpuri Gana
Saregama Hum Bhojpuri · 19.6M subs · February 2026
Lata Mangeshkar Madan Mohan & Kaifi Azmi Evergreen Karaoke | Zara Si Aahat | Betaab Dil Ki Tamanna
Pitching Saregama
- 1.
Check your fit against the data above. Saregama mostly buys Music channels. If your channel matches that profile, you are pitching with the odds, not against them.
- 2.
Reference their recent deals. A pitch that names the creators they sponsored last month reads like research, not spam.
- 3.
Lead with your numbers: average views, audience niche, and a rate anchored to what similar deals are worth. Our rate calculator gives you a defensible starting range.
Brands with similar buying patterns
See every Saregama deal
The full Saregama sponsorship history, every sponsored video with estimated deal values, and the brands sponsoring channels like yours are in the app.
Deal counts come from sponsorship disclosures SponsorRadar detected in video content and descriptions. Estimated values are ranges from view counts and niche CPM benchmarks, not confirmed figures. Updated daily.
