Shortform has 297 tracked YouTube sponsorship deals across 74 channels since August 2022. The data below shows who they actually pay, so you can tell whether your channel fits before you pitch.
Tracked sponsored videos published per month. A brand signing every month is buying now, not historically.
Deals in the last 12 months by channel subscriber count. Most of their budget went to channels in the 250K to 1M range.
| Channel size | Deals | Channels | Share |
|---|---|---|---|
| 10K to 50K subs | 3 | 1 | 2% |
| 50K to 250K subs | 48 | 8 | 36% |
| 250K to 1M subs | 61 | 12 | 46% |
| Over 1M subs | 22 | 10 | 16% |
Categories of the channels Shortform sponsored in the last 12 months.
One video per channel, newest first. Estimated deal values use each video's view count and niche CPM benchmarks (reviewed July 2026).
Everyday Habits That Make You Smarter AND More Attractive
Kim Foster, M.D. · 298K subs · October 2026
Build A Magnetic Executive Presence When You’re A Quiet Person
Kara Ronin · 413K subs · September 2026
Jensen Huang Just Sounded the Alarm
Dr. Know-it-all Knows it all · 100K subs · July 2026
How to Make Consistency Feel Effortless
Mariana Vieira · 742K subs · July 2026
It's Happening - A Super El Niño Is Coming
Dr Ben Miles · 2.6M subs · June 2026
I Read 400 Self-improvement Books: Only These 40 Are Worth Reading
Clark Kegley · 2M subs · June 2026
Check your fit against the data above. Shortform mostly buys Finance & Business channels. If your channel matches that profile, you are pitching with the odds, not against them.
Reference their recent deals. A pitch that names the creators they sponsored last month reads like research, not spam. The full process is in how to get sponsors on YouTube.
Lead with your numbers: average views, audience niche, and a rate anchored to what similar deals are worth. Our rate calculator gives you a defensible starting range.
Deal counts come from sponsorship disclosures SponsorRadar detected in video content and descriptions. Estimated values are ranges from view counts and niche CPM benchmarks, not confirmed figures. Updated daily.
The full Shortform sponsorship history, every sponsored video with estimated deal values, and the brands sponsoring channels like yours are on Creator Pro. Start with a free account.
