How to get sponsored by Thredup
Thredup has 218 tracked YouTube sponsorship deals across 78 channels since August 2020. The data below shows who they actually pay, so you can tell whether your channel fits before you pitch.
Deal activity, last 12 months
Tracked sponsored videos published per month. A brand signing every month is buying now, not historically.
What size channels Thredup sponsors
Deals in the last 12 months by channel subscriber count. Most of their budget went to channels in the 250K to 1M range.
| Channel size | Deals | Channels | Share |
|---|---|---|---|
| 50K to 250K subs | 8 | 5 | 14% |
| 250K to 1M subs | 31 | 19 | 54% |
| Over 1M subs | 18 | 12 | 32% |
Niches they buy
Categories of the channels Thredup sponsored in the last 12 months.
Recent Thredup sponsorships
One video per channel, newest first. Estimated deal values use each video's view count and niche CPM benchmarks (reviewed July 2026).
My Average High School Morning Routine | Grwm, Packing Lunch, Hygiene, Daily Habits
Victory Marrie · 403K subs · February 2026
He Dug A Pond, Made A Boat, And Proposed To Me In It... Our Engagement Story ( + How We Met Etc)
Micarah Tewers · 2.6M subs · February 2026
2026 Spring Trend Predictions You'll Actually Wear!!!!!!!
· 339K subs · February 2026
Pitching Thredup
- 1.
Check your fit against the data above. Thredup mostly buys DIY & Crafts channels. If your channel matches that profile, you are pitching with the odds, not against them.
- 2.
Reference their recent deals. A pitch that names the creators they sponsored last month reads like research, not spam.
- 3.
Lead with your numbers: average views, audience niche, and a rate anchored to what similar deals are worth. Our rate calculator gives you a defensible starting range.
Brands with similar buying patterns
See every Thredup deal
The full Thredup sponsorship history, every sponsored video with estimated deal values, and the brands sponsoring channels like yours are in the app.
Deal counts come from sponsorship disclosures SponsorRadar detected in video content and descriptions. Estimated values are ranges from view counts and niche CPM benchmarks, not confirmed figures. Updated daily.
