How to get sponsored by Tobii
Tobii has 671 tracked YouTube sponsorship deals across 21 channels since May 2024. The data below shows who they actually pay, so you can tell whether your channel fits before you pitch.
Deal activity, last 12 months
Tracked sponsored videos published per month. A brand signing every month is buying now, not historically.
What size channels Tobii sponsors
Deals in the last 12 months by channel subscriber count. Most of their budget went to channels in the 50K to 250K range.
| Channel size | Deals | Channels | Share |
|---|---|---|---|
| 50K to 250K subs | 506 | 8 | 99% |
| 250K to 1M subs | 6 | 5 | 1% |
| Over 1M subs | 1 | 1 | 0% |
Niches they buy
Categories of the channels Tobii sponsored in the last 12 months.
Recent Tobii sponsorships
One video per channel, newest first. Estimated deal values use each video's view count and niche CPM benchmarks (reviewed July 2026).
Star Citizen - Everything Is Changing!
BoredGamer · 214K subs · September 2026
🔴 Gaming News Then Siege of Orison Playthrough w/ a Dev
Space Tomato Gaming · 87K subs · August 2026
Forensics: Crime Scene Detective - Episode 18 - The "Framed Shot" Case!!
BradM73 · 130K subs · August 2026
Pitching Tobii
- 1.
Check your fit against the data above. Tobii mostly buys Gaming channels. If your channel matches that profile, you are pitching with the odds, not against them.
- 2.
Reference their recent deals. A pitch that names the creators they sponsored last month reads like research, not spam.
- 3.
Lead with your numbers: average views, audience niche, and a rate anchored to what similar deals are worth. Our rate calculator gives you a defensible starting range.
Brands with similar buying patterns
See every Tobii deal
The full Tobii sponsorship history, every sponsored video with estimated deal values, and the brands sponsoring channels like yours are in the app.
Deal counts come from sponsorship disclosures SponsorRadar detected in video content and descriptions. Estimated values are ranges from view counts and niche CPM benchmarks, not confirmed figures. Updated daily.
