Tomtom has 75 tracked YouTube sponsorship deals across 5 channels since February 2024. The data below shows who they actually pay, so you can tell whether your channel fits before you pitch.
Tracked sponsored videos published per month. A brand signing every month is buying now, not historically.
Deals in the last 12 months by channel subscriber count. Most of their budget went to channels in the 250K to 1M range.
| Channel size | Deals | Channels | Share |
|---|---|---|---|
| 50K to 250K subs | 1 | 1 | 25% |
| 250K to 1M subs | 3 | 2 |
Categories of the channels Tomtom sponsored in the last 12 months.
One video per channel, newest first. Estimated deal values use each video's view count and niche CPM benchmarks (reviewed July 2026).
How Data Centers Avoid Local Planning
City Beautiful · 740K subs · July 2026
Train Travel vs. Plane Travel: A (Mostly) Sober Analysis
Ray Delahanty | CityNerd · 418K subs · July 2026
Late Finish, Long Day, Home at Last
Check your fit against the data above. Tomtom mostly buys Education channels. If your channel matches that profile, you are pitching with the odds, not against them.
Reference their recent deals. A pitch that names the creators they sponsored last month reads like research, not spam. The full process is in how to get sponsors on YouTube.
Lead with your numbers: average views, audience niche, and a rate anchored to what similar deals are worth. Our rate calculator gives you a defensible starting range.
Deal counts come from sponsorship disclosures SponsorRadar detected in video content and descriptions. Estimated values are ranges from view counts and niche CPM benchmarks, not confirmed figures. Updated daily.
The full Tomtom sponsorship history, every sponsored video with estimated deal values, and the brands sponsoring channels like yours are on Creator Pro. Start with a free account.
Luke C in a HGV · 84.6K subs · June 2026
Przegapiałam Zjazd I Utknęłam! I Missed The Exit And Got Stuck!
Iwona Blecharczyk · 1.2M subs · August 2025
Left In The Dark - Off Grid Life In Portugal On Our Homestead
the exPAWers · 74.8K subs · May 2025
