
Universal has 10 tracked YouTube sponsorship deals across 7 channels since January 2025. The data below shows who they actually pay, so you can tell whether your channel fits before you pitch.
Tracked sponsored videos published per month. A brand signing every month is buying now, not historically.
Deals in the last 12 months by channel subscriber count. Most of their budget went to channels in the over 1M range.
| Channel size | Deals | Channels | Share |
|---|---|---|---|
| 50K to 250K subs | 1 | 1 | 20% |
| 250K to 1M subs | 1 | 1 | 20% |
| Over 1M subs | 3 | 3 | 60% |
Categories of the channels Universal sponsored in the last 12 months.
One video per channel, newest first. Estimated deal values use each video's view count and niche CPM benchmarks (reviewed July 2026).

Universal Kids Resort Hotel & Room Tour - Texas 2026 | @universalkidsresort
Attractions 360° · 2.2M subs · June 2026

Noticias de hoy 14 de enero de 2026, en un minuto, hasta las 19:00 horas
UnoTV · 1.9M subs · January 2026

Spiralling About Hamnet (2026 Movie)
leena norms · 217K subs · January 2026

My Friend Group Goes To Universal🤪
Carter Kench · 6.7M subs · November 2025

Le Batteur Légendaire Qui Jouait N'importe Comment - Keith Moon
Florent Garcia · 268K subs · November 2025

Lego Jurassic World Rebirth Spinosaurus & Quetzalcoatlus Air Missionshowcase | #legojurassicworld
JurassicCollectables · 97.5K subs · August 2025
Check your fit against the data above. Universal mostly buys Lifestyle & Vlog channels. If your channel matches that profile, you are pitching with the odds, not against them.
Reference their recent deals. A pitch that names the creators they sponsored last month reads like research, not spam. The full process is in how to get sponsors on YouTube.
Lead with your numbers: average views, audience niche, and a rate anchored to what similar deals are worth. Our rate calculator gives you a defensible starting range.
Deal counts come from sponsorship disclosures SponsorRadar detected in video content and descriptions. Estimated values are ranges from view counts and niche CPM benchmarks, not confirmed figures. Updated daily.
The full Universal sponsorship history, every sponsored video with estimated deal values, and the brands sponsoring channels like yours are on Creator Pro. Start with a free account.