Chess.com has 543 tracked YouTube sponsorship deals across 20 channels since February 2024. The data below shows who they actually pay, so you can tell whether your channel fits before you pitch.
Tracked sponsored videos published per month. A brand signing every month is buying now, not historically.
Deals in the last 12 months by channel subscriber count. Most of their budget went to channels in the 250K to 1M range.
| Channel size | Deals | Channels | Share |
|---|---|---|---|
| 50K to 250K subs | 44 | 5 | 13% |
| 250K to 1M subs | 260 | 6 |
Categories of the channels Chess.com sponsored in the last 12 months.
One video per channel, newest first. Estimated deal values use each video's view count and niche CPM benchmarks (reviewed July 2026).
Magnus Carlsen + Endgames = INSTANT CLASSIC | EWC 2026
Magnus Carlsen · 1.6M subs · August 2026
The King's Indian Attack, with GM Ben Finegold
GMBenjaminFinegold · 171K subs · July 2026
How To Beat Amateurs At Chess
Check your fit against the data above. Chess.com mostly buys Education channels. If your channel matches that profile, you are pitching with the odds, not against them.
Reference their recent deals. A pitch that names the creators they sponsored last month reads like research, not spam. The full process is in how to get sponsors on YouTube.
Lead with your numbers: average views, audience niche, and a rate anchored to what similar deals are worth. Our rate calculator gives you a defensible starting range.
Deal counts come from sponsorship disclosures SponsorRadar detected in video content and descriptions. Estimated values are ranges from view counts and niche CPM benchmarks, not confirmed figures. Updated daily.
The full Chess.com sponsorship history, every sponsored video with estimated deal values, and the brands sponsoring channels like yours are in the app.
| Over 1M subs | 35 | 3 | 10% |
Eric Rosen · 706K subs · May 2026
Ding Liren Is Back! — Crushing Win In The Caro-kann
ChessNetwork · 531K subs · April 2026
Why Magnus Carlsen Is So Good? | Gm Jules Moussard
Dina Belenkaya · 963K subs · April 2026
Sindarov After Winning Candidates: "when I Got My Chance, I Was Very Confident" | Full Interview
chess24 · 579K subs · April 2026
