How to get sponsored by Cricut

Name: Cricut YouTube sponsorship history
Creator: SponsorRadar
License: https://sponsorradar.com/terms

Cricut has 171 tracked YouTube sponsorship deals across 77 channels since January 2024. The data below shows who they actually pay, so you can tell whether your channel fits before you pitch.

171

Tracked deals

Channels sponsored

September 2026

Latest tracked deal

~4/mo

Deal pace, last 12 months

Deal activity, last 12 months

Tracked sponsored videos published per month. A brand signing every month is buying now, not historically.

What size channels Cricut sponsors

Deals in the last 12 months by channel subscriber count. Most of their budget went to channels in the 50K to 250K range.

Channel size	Deals	Channels	Share
50K to 250K subs	17	10	44%
250K to 1M subs	13	12

Niches they buy

Categories of the channels Cricut sponsored in the last 12 months.

DIY & Crafts24 deals Lifestyle & Vlog11 deals Beauty & Fashion3 deals Food & Cooking1 deal

Recent Cricut sponsorships

One video per channel, newest first. Estimated deal values use each video's view count and niche CPM benchmarks (reviewed July 2026).

CRICUT Maker 5 - What you need to know before you buy!
Little CRAFT Nest · 79K subs · September 2026
$119–$238
Est. deal value
Create Live In Cricut Design Space With Holly
Melody Lane · 209K subs · August 2026
$5–$10
Est. deal value
Cricut Joy Xtra- Does This Thing Really Work?!

Pitching Cricut

1.
Check your fit against the data above. Cricut mostly buys DIY & Crafts channels. If your channel matches that profile, you are pitching with the odds, not against them.
2.
Reference their recent deals. A pitch that names the creators they sponsored last month reads like research, not spam. The full process is in how to get sponsors on YouTube.
3.
Lead with your numbers: average views, audience niche, and a rate anchored to what similar deals are worth. Our rate calculator gives you a defensible starting range.

Brands with similar buying patterns

Deal counts come from sponsorship disclosures SponsorRadar detected in video content and descriptions. Estimated values are ranges from view counts and niche CPM benchmarks, not confirmed figures. Updated daily.

See every Cricut deal

The full Cricut sponsorship history, every sponsored video with estimated deal values, and the brands sponsoring channels like yours are on Creator Pro. Start with a free account.

Create a free account Cricut profile page

Also on SponsorRadar