Youtube has 111 tracked YouTube sponsorship deals across 15 channels since December 2024. The data below shows who they actually pay, so you can tell whether your channel fits before you pitch.
Tracked sponsored videos published per month. A brand signing every month is buying now, not historically.
Deals in the last 12 months by channel subscriber count. Most of their budget went to channels in the 250K to 1M range.
| Channel size | Deals | Channels | Share |
|---|---|---|---|
| 50K to 250K subs | 4 | 3 | 7% |
| 250K to 1M subs | 42 | 3 |
Categories of the channels Youtube sponsored in the last 12 months.
One video per channel, newest first. Estimated deal values use each video's view count and niche CPM benchmarks (reviewed July 2026).
Big YouTube Updates, YouTube Advice and Pre-VidSummit Hangout
Nick Nimmin · 934K subs · September 2026
Setting Up Nc Studio For A 3d Carving With An Mpg Pendant
Australian Inventors Workshop · 304K subs · September 2026
Check your fit against the data above. Youtube mostly buys DIY & Crafts channels. If your channel matches that profile, you are pitching with the odds, not against them.
Reference their recent deals. A pitch that names the creators they sponsored last month reads like research, not spam. The full process is in how to get sponsors on YouTube.
Lead with your numbers: average views, audience niche, and a rate anchored to what similar deals are worth. Our rate calculator gives you a defensible starting range.
Deal counts come from sponsorship disclosures SponsorRadar detected in video content and descriptions. Estimated values are ranges from view counts and niche CPM benchmarks, not confirmed figures. Updated daily.
The full Youtube sponsorship history, every sponsored video with estimated deal values, and the brands sponsoring channels like yours are on Creator Pro. Start with a free account.
| Over 1M subs | 8 | 8 | 15% |
Caspersight Live
Caspersight · 1.1M subs · September 2026
The Rick Burgess Show | LIVE | 9/23/26 | Ep. 418
Rick Burgess Show · 141K subs · September 2026
The CIA & Mossad: Shared Secrets, Shared Scandals, Shared Cover-Ups
NXR Studios · 187K subs · September 2026
Vip Access To Tomorrowland 2026 @youtube The Side You'll Never See 🎪t✨ | #tomorrowlandwithyoutube
Merideth Morgan · 132K subs · September 2026
