E.l.f. Cosmetics has 24 tracked YouTube sponsorship deals across 15 channels since April 2024. The data below shows who they actually pay, so you can tell whether your channel fits before you pitch.
Tracked sponsored videos published per month. A brand signing every month is buying now, not historically.
Deals in the last 12 months by channel subscriber count. Most of their budget went to channels in the 50K to 250K range.
| Channel size | Deals | Channels | Share |
|---|---|---|---|
| 50K to 250K subs | 3 | 3 | 33% |
| 250K to 1M subs | 3 | 3 | 33% |
| Over 1M subs | 3 | 3 | 33% |
Categories of the channels E.l.f. Cosmetics sponsored in the last 12 months.
One video per channel, newest first. Estimated deal values use each video's view count and niche CPM benchmarks (reviewed July 2026).
Affordable Soft Glam That looks EXPENSIVE... But it’s Not ✨| e.l.f. Cosmetics Soft Glam Collection
juicyjas · 1.1M subs · September 2026
![[face]time • My 5 Minute Affordable Summer Makeup Routine!](https://i.ytimg.com/vi/O1TDKRZTIyo/mqdefault.jpg)
[face]time • My 5 Minute Affordable Summer Makeup Routine!
Andrea Renee · 203K subs · July 2026
NEW & VIRAL e.l.f. Cosmetics drops 🤯 honestly shocked
Morgan Turner · 378K subs · June 2026
Her Boyfriend Broke Up With Her On Prom And She Glowed Up!
Kinigra Deon · 6.1M subs · April 2026
Grwm: Aquarius | Festival Makeup | Easy Mermaid Makeup
Jean Watts · 383K subs · April 2026
Surprise ! E.l.f. New Lippie - Getreadywithme 💄
rxstrmom · 347K subs · March 2026
Check your fit against the data above. E.l.f. Cosmetics mostly buys Beauty & Fashion channels. If your channel matches that profile, you are pitching with the odds, not against them.
Reference their recent deals. A pitch that names the creators they sponsored last month reads like research, not spam. The full process is in how to get sponsors on YouTube.
Lead with your numbers: average views, audience niche, and a rate anchored to what similar deals are worth. Our rate calculator gives you a defensible starting range.
Deal counts come from sponsorship disclosures SponsorRadar detected in video content and descriptions. Estimated values are ranges from view counts and niche CPM benchmarks, not confirmed figures. Updated daily.
The full E.l.f. Cosmetics sponsorship history, every sponsored video with estimated deal values, and the brands sponsoring channels like yours are on Creator Pro. Start with a free account.
