Function has 26 tracked YouTube sponsorship deals across 8 channels since June 2020. The data below shows who they actually pay, so you can tell whether your channel fits before you pitch.
Tracked sponsored videos published per month. A brand signing every month is buying now, not historically.
Deals in the last 12 months by channel subscriber count. Most of their budget went to channels in the 50K to 250K range.
| Channel size | Deals | Channels | Share |
|---|---|---|---|
| 50K to 250K subs | 10 | 2 | 63% |
| 250K to 1M subs | 1 | 1 | 6% |
| Over 1M subs | 5 | 2 | 31% |
Categories of the channels Function sponsored in the last 12 months.
One video per channel, newest first. Estimated deal values use each video's view count and niche CPM benchmarks (reviewed July 2026).
The Next Leg Down In Your Standard Of Living Just Started
Peter Schiff · 639K subs · August 2026
The Viral Podcast Ep. 232
The Viral Podcast · 130K subs · August 2026
Science Of Attraction, Compatibility & Romance | Dr. Paul Eastwick
Andrew Huberman · 8M subs · June 2026
7 Simple Stoic Habits That Will Transform You In 2026
Daily Stoic · 2.1M subs · December 2025
Conspiracy Theory Fatigue, We’re Moving To New York? & Beyoncé Is The Reason We Met??
Happy and Healthy Podcast · 59.5K subs · December 2025
The Secret K-pop Project That Got Cancelled – Pretty Basic – Ep. 335
Pretty Basic Podcast · 245K subs · October 2025
Check your fit against the data above. Function mostly buys Lifestyle & Vlog channels. If your channel matches that profile, you are pitching with the odds, not against them.
Reference their recent deals. A pitch that names the creators they sponsored last month reads like research, not spam. The full process is in how to get sponsors on YouTube.
Lead with your numbers: average views, audience niche, and a rate anchored to what similar deals are worth. Our rate calculator gives you a defensible starting range.
Deal counts come from sponsorship disclosures SponsorRadar detected in video content and descriptions. Estimated values are ranges from view counts and niche CPM benchmarks, not confirmed figures. Updated daily.
The full Function sponsorship history, every sponsored video with estimated deal values, and the brands sponsoring channels like yours are on Creator Pro. Start with a free account.
