Headspace has 220 tracked YouTube sponsorship deals across 142 channels since February 2023. The data below shows who they actually pay, so you can tell whether your channel fits before you pitch.
Tracked sponsored videos published per month. A brand signing every month is buying now, not historically.
Deals in the last 12 months by channel subscriber count. Most of their budget went to channels in the 250K to 1M range.
| Channel size | Deals | Channels | Share |
|---|---|---|---|
| 50K to 250K subs | 26 | 20 | 21% |
| 250K to 1M subs | 72 | 46 | 59% |
| Over 1M subs | 24 | 18 | 20% |
Categories of the channels Headspace sponsored in the last 12 months.
One video per channel, newest first. Estimated deal values use each video's view count and niche CPM benchmarks (reviewed July 2026).
WINTER SURVIVAL FIELD GUIDE
Dakota Warren · 210K subs · October 2026
It's finally Fall
Malissa · 185K subs · October 2026
Reviewing the 28 Books I Read Recently (what a ROLLERCOASTER) 📚 August and September Wrap Up
Plant Based Bride · 237K subs · October 2026
a week in my life in seoul: october reset, new routines, autumn in korea, being curious again
cari cakes · 440K subs · October 2026
autumn in Korea 🍂 shopping, book store, cafe's & mindfulness practice
sissel · 884K subs · October 2026
cosy sunday reset routine | october day in london
Becca Watson · 329K subs · October 2026
Check your fit against the data above. Headspace mostly buys Lifestyle & Vlog channels. If your channel matches that profile, you are pitching with the odds, not against them.
Reference their recent deals. A pitch that names the creators they sponsored last month reads like research, not spam. The full process is in how to get sponsors on YouTube.
Lead with your numbers: average views, audience niche, and a rate anchored to what similar deals are worth. Our rate calculator gives you a defensible starting range.
Deal counts come from sponsorship disclosures SponsorRadar detected in video content and descriptions. Estimated values are ranges from view counts and niche CPM benchmarks, not confirmed figures. Updated daily.
The full Headspace sponsorship history, every sponsored video with estimated deal values, and the brands sponsoring channels like yours are on Creator Pro. Start with a free account.
