How to get sponsored by Knorr
Knorr has 12 tracked YouTube sponsorship deals across 8 channels since January 2025. The data below shows who they actually pay, so you can tell whether your channel fits before you pitch.
Deal activity, last 12 months
Tracked sponsored videos published per month. A brand signing every month is buying now, not historically.
What size channels Knorr sponsors
Deals in the last 12 months by channel subscriber count. Most of their budget went to channels in the over 1M range.
| Channel size | Deals | Channels | Share |
|---|---|---|---|
| 10K to 50K subs | 1 | 1 | 13% |
| 250K to 1M subs | 1 | 1 | 13% |
| Over 1M subs | 6 | 4 | 75% |
Niches they buy
Categories of the channels Knorr sponsored in the last 12 months.
Recent Knorr sponsorships
One video per channel, newest first. Estimated deal values use each video's view count and niche CPM benchmarks (reviewed July 2026).
Objectively Ranking All 24 Flavors Of "knorr Pasta Sides" (that I've Had)
SocksNeedsHelp · 29K subs · April 2026
බඩ සරණිය (new Year Special) | Chef Floyd Vs Chef Dulan | @blokanddino | Gehan Blok & Dino Corera
Blok & Dino Studios · 287K subs · January 2026
Danielle Achète 1000€ De Tickets À Gratter (combien On Gagne !?)
Studio Danielle · 1.7M subs · January 2026
Pitching Knorr
- 1.
Check your fit against the data above. Knorr mostly buys Lifestyle & Vlog channels. If your channel matches that profile, you are pitching with the odds, not against them.
- 2.
Reference their recent deals. A pitch that names the creators they sponsored last month reads like research, not spam.
- 3.
Lead with your numbers: average views, audience niche, and a rate anchored to what similar deals are worth. Our rate calculator gives you a defensible starting range.
Brands with similar buying patterns
See every Knorr deal
The full Knorr sponsorship history, every sponsored video with estimated deal values, and the brands sponsoring channels like yours are in the app.
Deal counts come from sponsorship disclosures SponsorRadar detected in video content and descriptions. Estimated values are ranges from view counts and niche CPM benchmarks, not confirmed figures. Updated daily.
