Discover brands sponsoring YouTube creators
Merit Beauty has 61 tracked YouTube sponsorship deals across 49 channels since March 2024. The data below shows who they actually pay, so you can tell whether your channel fits before you pitch.
Tracked sponsored videos published per month. A brand signing every month is buying now, not historically.
Deals in the last 12 months by channel subscriber count. Most of their budget went to channels in the 250K to 1M range.
| Channel size | Deals | Channels | Share |
|---|---|---|---|
| 50K to 250K subs | 7 | 7 | 23% |
| 250K to 1M subs | 19 | 14 | 63% |
| Over 1M subs | 4 | 3 | 13% |
Categories of the channels Merit Beauty sponsored in the last 12 months.
One video per channel, newest first. Estimated deal values use each video's view count and niche CPM benchmarks (reviewed July 2026).

I have to read or yeet these books EP. 7 🧹 rants, book unhaul, spring cleaning the library
* e m m i e * · 462K subs · May 2026

using a random color generator at the book store 📖🎨 (& reading them!) *reading vlog*
Sara Carrolli · 443K subs · May 2026
Check your fit against the data above. Merit Beauty mostly buys Lifestyle & Vlog channels. If your channel matches that profile, you are pitching with the odds, not against them.
Reference their recent deals. A pitch that names the creators they sponsored last month reads like research, not spam.
Lead with your numbers: average views, audience niche, and a rate anchored to what similar deals are worth. Our rate calculator gives you a defensible starting range.
The full Merit Beauty sponsorship history, every sponsored video with estimated deal values, and the brands sponsoring channels like yours are in the app.
Deal counts come from sponsorship disclosures SponsorRadar detected in video content and descriptions. Estimated values are ranges from view counts and niche CPM benchmarks, not confirmed figures. Updated daily.

BookTubers Control What I Read in May! 😳💗
JustAli · 246K subs · May 2026

how I’m GLOWING UP for summer 2026 ✨*50 DAY CHALLENGE*
Michaela Bento · 312K subs · May 2026

Unexpected Costs Changed My Bathroom Plans (honest Home Reno Update)
Dainty Diaries · 361K subs · April 2026