Optimum has 146 tracked YouTube sponsorship deals across 9 channels since November 2024. The data below shows who they actually pay, so you can tell whether your channel fits before you pitch.
Tracked sponsored videos published per month. A brand signing every month is buying now, not historically.
Deals in the last 12 months by channel subscriber count. Most of their budget went to channels in the 250K to 1M range.
| Channel size | Deals | Channels | Share |
|---|---|---|---|
| 10K to 50K subs | 7 | 2 | 9% |
| 50K to 250K subs | 32 | 4 |
Categories of the channels Optimum sponsored in the last 12 months.
One video per channel, newest first. Estimated deal values use each video's view count and niche CPM benchmarks (reviewed July 2026).
Video 1023 How To easily repair a bullseye chip in your car windscreen
Australian Inventors Workshop · 304K subs · November 2026
Justin Greaves: The Incredible Numbers Behind West Indies' New Test Hero #CommBox
Good Areas with Jarrod Kimber · 128K subs · October 2026
Check your fit against the data above. Optimum mostly buys DIY & Crafts channels. If your channel matches that profile, you are pitching with the odds, not against them.
Reference their recent deals. A pitch that names the creators they sponsored last month reads like research, not spam. The full process is in how to get sponsors on YouTube.
Lead with your numbers: average views, audience niche, and a rate anchored to what similar deals are worth. Our rate calculator gives you a defensible starting range.
Deal counts come from sponsorship disclosures SponsorRadar detected in video content and descriptions. Estimated values are ranges from view counts and niche CPM benchmarks, not confirmed figures. Updated daily.
The full Optimum sponsorship history, every sponsored video with estimated deal values, and the brands sponsoring channels like yours are on Creator Pro. Start with a free account.
| 250K to 1M subs | 38 | 1 | 48% |
| Over 1M subs | 3 | 1 | 4% |
I Watched 1000 Minutes Of Alex Scott. He's NOT What You Think
Pythagoras in Boots · 158K subs · October 2026
Deranged Trans Priestess Lectures Churchgoers In An Unbelievable Rant
Jack Jewell · 22.4K subs · September 2026
Should YOU Buy/Upgrade to Xbox Ally X20??
Pete Talks Tech · 34.9K subs · September 2026
My Toughest F150 Diagnostic: This Truck Is Broken Three Different Ways
Car Wizard · 1.3M subs · August 2026
