Paid has 728 tracked YouTube sponsorship deals across 206 channels since December 2021. The data below shows who they actually pay, so you can tell whether your channel fits before you pitch.
Tracked sponsored videos published per month. A brand signing every month is buying now, not historically.
Deals in the last 12 months by channel subscriber count. Most of their budget went to channels in the over 1M range.
| Channel size | Deals | Channels | Share |
|---|---|---|---|
| 10K to 50K subs | 5 | 4 | 1% |
| 50K to 250K subs | 183 | 65 |
Categories of the channels Paid sponsored in the last 12 months.
One video per channel, newest first. Estimated deal values use each video's view count and niche CPM benchmarks (reviewed July 2026).

Democratic Leadership Fails AGAIN
The Young Turks · 6.8M subs · November 2026

Maxine Waters Faces Leadership Challenge, First Black Wisconsin Governor, Black Men & Blue Tsunami
Roland S. Martin · 2M subs · November 2026

Check your fit against the data above. Paid mostly buys Finance & Business channels. If your channel matches that profile, you are pitching with the odds, not against them.
Reference their recent deals. A pitch that names the creators they sponsored last month reads like research, not spam. The full process is in how to get sponsors on YouTube.
Lead with your numbers: average views, audience niche, and a rate anchored to what similar deals are worth. Our rate calculator gives you a defensible starting range.
Deal counts come from sponsorship disclosures SponsorRadar detected in video content and descriptions. Estimated values are ranges from view counts and niche CPM benchmarks, not confirmed figures. Updated daily.
The full Paid sponsorship history, every sponsored video with estimated deal values, and the brands sponsoring channels like yours are on Creator Pro. Start with a free account.
| 250K to 1M subs | 180 | 52 | 32% |
| Over 1M subs | 202 | 32 | 35% |
Democrat Control | November 12, 2026
Bill O'Reilly · 1.1M subs · November 2026

UH OH! He KILLED the SAVE America Act—Now Six Senators Just Did ONE Thing That TERRIFIES RINO Thune!
Ron Yates · 1M subs · November 2026

Polymarket US NFL (TNF 11/12) | 3 for 3 Last Night + Commanders vs Giants 3 Market Combo
CashKeg | Daily Edge Sports · 54K subs · November 2026

Paying Strangers in the Trenches to Eat World’s Hottest Pizza | New Orleans
FloridaMadeMG · 1.3M subs · November 2026