How to get sponsored by The Farmer's Dog
The Farmer's Dog has 247 tracked YouTube sponsorship deals across 91 channels since February 2024. The data below shows who they actually pay, so you can tell whether your channel fits before you pitch.
Deal activity, last 12 months
Tracked sponsored videos published per month. A brand signing every month is buying now, not historically.
What size channels The Farmer's Dog sponsors
Deals in the last 12 months by channel subscriber count. Most of their budget went to channels in the over 1M range.
| Channel size | Deals | Channels | Share |
|---|---|---|---|
| 50K to 250K subs | 32 | 17 | 25% |
| 250K to 1M subs | 34 | 23 | 26% |
| Over 1M subs | 63 | 24 | 49% |
Niches they buy
Categories of the channels The Farmer's Dog sponsored in the last 12 months.
Recent The Farmer's Dog sponsorships
One video per channel, newest first. Estimated deal values use each video's view count and niche CPM benchmarks (reviewed July 2026).
This Dachshund Was Given A Mannequin To Help With His Anxiety
WeRateDogs · 1M subs · August 2026
I Bought A Walmart Excavator (cheaper Than A Lawnmower!)
HAXMAN · 1.3M subs · July 2026
I spent $15,000 on THIS for the BACKYARD FARM!!
Paul Cuffaro · 4.1M subs · July 2026
Pitching The Farmer's Dog
- 1.
Check your fit against the data above. The Farmer's Dog mostly buys Lifestyle & Vlog channels. If your channel matches that profile, you are pitching with the odds, not against them.
- 2.
Reference their recent deals. A pitch that names the creators they sponsored last month reads like research, not spam.
- 3.
Lead with your numbers: average views, audience niche, and a rate anchored to what similar deals are worth. Our rate calculator gives you a defensible starting range.
Brands with similar buying patterns
See every The Farmer's Dog deal
The full The Farmer's Dog sponsorship history, every sponsored video with estimated deal values, and the brands sponsoring channels like yours are in the app.
Deal counts come from sponsorship disclosures SponsorRadar detected in video content and descriptions. Estimated values are ranges from view counts and niche CPM benchmarks, not confirmed figures. Updated daily.
