Typology has 164 tracked YouTube sponsorship deals across 75 channels since February 2024. The data below shows who they actually pay, so you can tell whether your channel fits before you pitch.
Tracked sponsored videos published per month. A brand signing every month is buying now, not historically.
Deals in the last 12 months by channel subscriber count. Most of their budget went to channels in the 250K to 1M range.
| Channel size | Deals | Channels | Share |
|---|---|---|---|
| 50K to 250K subs | 17 | 11 | 27% |
| 250K to 1M subs | 39 | 23 | 61% |
| Over 1M subs | 8 | 5 | 13% |
Categories of the channels Typology sponsored in the last 12 months.
One video per channel, newest first. Estimated deal values use each video's view count and niche CPM benchmarks (reviewed July 2026).
We Took the Most Beautiful Train Journeys Through the Alps | Cozy Christmas Vlog
Ainsley Durose · 435K subs · October 2026
AMWAY SETTLES FOR $225M IN FEDERAL TRADE COMMISSION LAWSUIT #ANTIMLM
Hannah Alonzo · 922K subs · October 2026
smoking is the new hermes birkin
Stephanie Lange · 2.1M subs · September 2026
what makeovers actually do to my home *the aftermath* | MaCenna Lee
XO, MaCenna Vlogs · 265K subs · September 2026
Fixing the Sins of my Generation
Caroline Winkler · 1.2M subs · September 2026
A Lot Has Changed at Lalande While Michael Was Away…
The Chateau Diaries · 300K subs · September 2026
Check your fit against the data above. Typology mostly buys Lifestyle & Vlog channels. If your channel matches that profile, you are pitching with the odds, not against them.
Reference their recent deals. A pitch that names the creators they sponsored last month reads like research, not spam. The full process is in how to get sponsors on YouTube.
Lead with your numbers: average views, audience niche, and a rate anchored to what similar deals are worth. Our rate calculator gives you a defensible starting range.
Deal counts come from sponsorship disclosures SponsorRadar detected in video content and descriptions. Estimated values are ranges from view counts and niche CPM benchmarks, not confirmed figures. Updated daily.
The full Typology sponsorship history, every sponsored video with estimated deal values, and the brands sponsoring channels like yours are on Creator Pro. Start with a free account.
